Global Women’s Night and Underwear Market is valued at approximately USD 96.1 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 4.8% over the forecast period 2022-2029. Women’s night and underwear refers to clothing items designed to be worn underneath clothing or while sleeping. These garments are typically made with soft and comfortable materials, such as cotton, silk, or synthetic blends, to provide comfort and support for the wearer. The women’s night and underwear market is a significant segment of the fashion and apparel industry, and it is driven by factors such as changing fashion trends, evolving consumer preferences, and advancements in fabric technology. The market is also influenced by social and cultural factors, such as body image and gender roles.
In addition, the growing awareness of sustainability in clothing is fueling market growth. According to the estimates of Statista, in 2021, the global apparel market’s sales share of sustainable clothing goods was roughly 3.9 %; this figure is predicted to expand in the future years to 6.1% in 2026. Furthermore, online sales and marketing as well as the comfort and functionality of the fabric which is used for making women’s night and underwear are presenting lucrative opportunities for market growth over the forthcoming years. However, frequent change in fashion trends is restricting the market growth over the forecast period of 2022-2029.
The key regions considered for the Global Women’s Night and Underwear Market study include Asia Pacific, North America, Europe, Latin America, and Rest of the World. Europe dominated the market in terms of revenue, owing to the increased e-commerce adoption, the availability of high-speed internet, and rising fashion trend adoption. Rising per capita income, an increasingly affluent population, and changing fashion trends. Whereas, Asia Pacific is also expected to grow at the highest growth rate over the forecasting period. Factors such as high demand for clothing due to its rapidly growing population, urbanization, and rising purchasing power combined with disposable income. Demand for women’s night and pants products has grown as a result of rising industry, civilization, and corporate culture are burgeoning market growth in the forecasting years.
Major market players included in this report are:
AGENT PROVOCATEUR LIMITED
Christian Dior SE
Hennes & Mauritz AB
Guccio Gucci S.p.A.
Burberry Group Plc
Dolce & Gabbana S.r.l.
Gianni Versace S.r.l.
Louis Vuitton Malletier
Recent Developments in the Market:
In February 2023, Hennes & Mauritz AB Group and Remondis form a joint venture to collect, sort, and sell worn and unwanted clothing and textiles.
In September 2022, The Prada Group has announced the acquisition of 43.65% of the share capital of Superior S.p.A., a tannery in Santa Croce sull’Arno, Tuscany, from the province of Pisa. The company, a leader in calfskin processing, has been active in the Italian and international markets as a specialised tanner for the luxury sector for more than 60 years. This will represent the Prada Group’s strategic direction towards vertical integration of the supply chain, through investments in infrastructure and people, to increase industrial know-how and control quality throughout all manufacturing stages. The collaboration allows making faster progress on critical challenges such as raw material traceability and supply chain transparency.
Global Women’s Night and Underwear Market Report Scope:
Historical Data 2019-2020-2021
Base Year for Estimation 2021
Forecast period 2022-2029
Report Coverage Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered Fiber, Distribution channel, Region
Regional Scope North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Distribution channel:
Rest of the World