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Global Women’s Intimate Care Products Market to reach USD 36.74 billion by the end of 2029

Global Women’s Intimate Care Products Market Size study & Forecast, by Product Type (Intimate Washes, Liners, Oils, Masks, Moisturizers & Creams, Hair Removal, Gels, Exfoliants, Sprays, Others) by User (Women With Children, Women Without Children), by Distribution Channel (Online, Offline), and Regional Analysis, 2022-2029

Product Code: OIRPC-13021119
Publish Date: 6-03-2023
Page: 200

Global Women’s Intimate Care Products Market is valued at approximately USD 26.64 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 4.1% over the forecast period 2022-2029. Women’s intimate care products are the kind of personal hygiene products that are regularly used to keep the intimate area clean. Intimate hygiene is crucial for preserving both physical and mental health due to poor intimate hygiene produces leads to the growth of germs, which leaves the body susceptible to diseases. These products assist maintain a healthy vaginal pH level, reduce itching and bacterial infections in the intimate area, and promote the growth of beneficial bacteria like lactobacillus. The surge in number of intimate hygiene campaigns, increasing inclination of women towards female hygiene products, coupled with the rise in disposable income are the key factors that are attributing to the market growth across the globe.

In addition, the increase in the female population is exhibiting a positive influence on the market demand worldwide. According to The World Bank, in 2011, the total female population was recorded at 3.47 billion, and the figure is progressively growing and is likely to reach 3.88 billion in 2021. Furthermore, the growing R&D activities, as well as the increasing availability of products on various e-commerce platforms are presenting various lucrative opportunities over the forecasting years. However, the low awareness regarding women intimate care products in underdeveloped and developing countries, along with the high cost of some products are hindering the market growth throughout the forecast period of 2022-2029.

The key regions considered for the Global Women’s Intimate Care Products Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America dominated the market in terms of revenue, owing to the growing popularity and high spending and the high risk of health issues in the intimate area leading to various skin diseases. Whereas, the Asia Pacific is also expected to grow with the highest CAGR during the forecast period, owing to factors such as rising awareness about women’s hygiene, as well as increasing population & increasing knowledge regarding the benefits of the product in the market space.

Major market players included in this report are:
Redcliffe Hygiene Private Limited
Joylux, Inc
Hindustan Unilever Limited
Procter & Gamble
Johnson & Johnson

Recent Developments in the Market:
 In March 2021, Piramal Pharma unveiled the introduction of its ‘i-feel Gentle Intimate Wash’ under the company’s feminine intimate care category. The product is likely to be initially available across the West Bengal market and on all major e-commerce platforms.

Global Women’s Intimate Care Products Market Report Scope:
Historical Data 2019-2020-2021
Base Year for Estimation 2021
Forecast period 2022-2029
Report Coverage Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered Product Type, User, Distribution Channel, Region
Regional Scope North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product Type:
Intimate Washes
Moisturizers & Creams
Hair Removal
By User:
Women With Children
Women Without Children
By Distribution Channel:
By Region:
North America
Asia Pacific
South Korea
Latin America
Rest of the World

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2029 (USD Billion)
1.2.1. Women’s Intimate Care Products Market, by Region, 2019-2029 (USD Billion)
1.2.2. Women’s Intimate Care Products Market, by Product Type, 2019-2029 (USD Billion)
1.2.3. Women’s Intimate Care Products Market, by User, 2019-2029 (USD Billion)
1.2.4. Women’s Intimate Care Products Market, by Distribution Channel, 2019-2029 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Women’s Intimate Care Products Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Women’s Intimate Care Products Market Dynamics
3.1. Women’s Intimate Care Products Market Impact Analysis (2019-2029)
3.1.1. Market Drivers Surge in number of intimate hygiene campaigns Increase in the female population
3.1.2. Market Challenges Low awareness regarding women intimate care products in underdeveloped and developing countries High cost of some product
3.1.3. Market Opportunities Growing R&D activities Increasing availability of products on various e-commerce platforms
Chapter 4. Global Women’s Intimate Care Products Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Futuristic Approach to Porter’s 5 Force Model (2019-2029)
4.3. PEST Analysis
4.3.1. Political
4.3.2. Economical
4.3.3. Social
4.3.4. Technological
4.4. Top investment opportunity
4.5. Top winning strategies
4.6. Industry Experts Prospective
4.7. Analyst Recommendation & Conclusion
Chapter 5. Risk Assessment: COVID-19 Impact
5.1. Assessment of the overall impact of COVID-19 on the industry
5.2. Pre COVID-19 and post COVID-19 Market scenario
Chapter 6. Global Women’s Intimate Care Products Market, by Product Type
6.1. Market Snapshot
6.2. Global Women’s Intimate Care Products Market by Product Type, Performance – Potential Analysis
6.3. Global Women’s Intimate Care Products Market Estimates & Forecasts by Product Type 2019-2029 (USD Billion)
6.4. Women’s Intimate Care Products Market, Sub Segment Analysis
6.4.1. Intimate Washes
6.4.2. Liners
6.4.3. Oils
6.4.4. Masks
6.4.5. Moisturizers & Creams
6.4.6. Hair Removal
6.4.7. Gels
6.4.8. Exfoliants
6.4.9. Sprays
6.4.10. Others
Chapter 7. Global Women’s Intimate Care Products Market, by User
7.1. Market Snapshot
7.2. Global Women’s Intimate Care Products Market by User, Performance – Potential Analysis
7.3. Global Women’s Intimate Care Products Market Estimates & Forecasts by User 2019-2029 (USD Billion)
7.4. Women’s Intimate Care Products Market, Sub Segment Analysis
7.4.1. Women With Children
7.4.2. Women Without Children
Chapter 8. Global Women’s Intimate Care Products Market, by Distribution Channel
8.1. Market Snapshot
8.2. Global Women’s Intimate Care Products Market by Distribution Channel, Performance – Potential Analysis
8.3. Global Women’s Intimate Care Products Market Estimates & Forecasts by Distribution Channel 2019-2029 (USD Billion)
8.4. Women’s Intimate Care Products Market, Sub Segment Analysis
8.4.1. Online
8.4.2. Offline
Chapter 9. Global Women’s Intimate Care Products Market, Regional Analysis
9.1. Women’s Intimate Care Products Market, Regional Market Snapshot
9.2. North America Women’s Intimate Care Products Market
9.2.1. U.S. Women’s Intimate Care Products Market Product Type breakdown estimates & forecasts, 2019-2029 User breakdown estimates & forecasts, 2019-2029 Distribution Channel breakdown estimates & forecasts, 2019-2029
9.2.2. Canada Women’s Intimate Care Products Market
9.3. Europe Women’s Intimate Care Products Market Snapshot
9.3.1. U.K. Women’s Intimate Care Products Market
9.3.2. Germany Women’s Intimate Care Products Market
9.3.3. France Women’s Intimate Care Products Market
9.3.4. Spain Women’s Intimate Care Products Market
9.3.5. Italy Women’s Intimate Care Products Market
9.3.6. Rest of Europe Women’s Intimate Care Products Market
9.4. Asia-Pacific Women’s Intimate Care Products Market Snapshot
9.4.1. China Women’s Intimate Care Products Market
9.4.2. India Women’s Intimate Care Products Market
9.4.3. Japan Women’s Intimate Care Products Market
9.4.4. Australia Women’s Intimate Care Products Market
9.4.5. South Korea Women’s Intimate Care Products Market
9.4.6. Rest of Asia Pacific Women’s Intimate Care Products Market
9.5. Latin America Women’s Intimate Care Products Market Snapshot
9.5.1. Brazil Women’s Intimate Care Products Market
9.5.2. Mexico Women’s Intimate Care Products Market
9.5.3. Rest of Latin America Women’s Intimate Care Products Market
9.6. Rest of The World Women’s Intimate Care Products Market

Chapter 10. Competitive Intelligence
10.1. Top Market Strategies
10.2. Company Profiles
10.2.1. Redcliffe Hygiene Private Limited Key Information Overview Financial (Subject to Data Availability) Product Summary Recent Developments
10.2.2. SANFE.IN
10.2.3. Joylux, Inc
10.2.4. Hindustan Unilever Limited
10.2.5. Procter & Gamble
10.2.6. Johnson & Johnson
10.2.7. QUEEN V
10.2.8. ALYK
10.2.9. Bodyform
10.2.10. KCWW
Chapter 11. Research Process
11.1. Research Process
11.1.1. Data Mining
11.1.2. Analysis
11.1.3. Market Estimation
11.1.4. Validation
11.1.5. Publishing
11.2. Research Attributes
11.3. Research Assumption

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