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Global Laundry Sanitizer Market to reach USD 40.81 million by 2027.

Global Laundry Sanitizer Market Size study, by Product Type (Scented, Plain), and Regional Forecasts 2021-2027

Product Code: OIRHG-58297166
Publish Date: 25-09-2021
Page: 200

Global Laundry Sanitizer Market is valued approximately at USD 34.1 million in 2020 and is anticipated to grow with a healthy growth rate of more than 2.6% over the forecast period 2021-2027. Laundry sanitizer is used while washing clothes to remove germs and provide protection from any kind of infections .The global Laundry Sanitizer market is being driven by growing awareness towards personal hygiene and rise in prevalence of infectious diseases, for instance the spread of covid-19 disease has necessitated the use of laundry sanitizer as there has been rise in incidences of covid-19 cases from 4,92351 cases as of march 2021 which increases to about 8,00,000 cases in April 2021 Furthermore, considering the change in consumer lifestyles and rise in usage of hygiene cares products has created increase in demand for natural laundry care products, will provide new opportunities for the global Laundry Sanitizer industry. For instance, as per the report of year 2018 of American Cleaning Institute, the cleaning product companies has ramped up production, thereby increasing sales of sanitizers by about 60%. As a result, increase in production and sales of laundry cleaning products, will serve as a catalyst for the Laundry Sanitizer industry in the future. However, health risks associated with laundry sanitizers, may impede market growth over the forecast period of 2021-2027.

Asia Pacific, North America, Europe, Latin America, and Rest of the World are the key regions considered for the regional analysis of global laundry sanitizer market. rise in disposable income and an increase in the cases of COVID-19 makes the Asia Pacific the leading region across the world in terms of market share. Whereas Asia pacific is also anticipated to exhibit the highest growth rate / CAGR over the forecast period 2021-2027, due to rise in residential construction, coupled with the growth of the urban population in the region.

Major market player included in this report are:
Reckitt Benckiser Group Plc
Procter & Gamble
Church & Dwight Co. Inc.
ITC ltd
Micro Balance Health Products
The Clorox Company
Dabur India Ltd.
Cosmo Films Ltd.
Spectrum Brands Inc.

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product Type:

By Region:
North America

Asia Pacific
South Korea
Latin America
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2018, 2019
Base year – 2020
Forecast period – 2021 to 2027.

Target Audience of the Global Laundry Sanitizer Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2027 (USD Billion)
1.2.1. Laundry Sanitizer Market , by Region, 2019-2027 (USD Billion)
1.2.2. Laundry Sanitizer Market , by Product Type, 2019-2027 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Laundry Sanitizer Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Laundry Sanitizer Market Dynamics
3.1. Laundry Sanitizer Market Impact Analysis (2019-2027)
3.1.1. Market Drivers Growing awareness towards personal hygiene Rising prevalence of infectious diseases
3.1.2. Market Restraint Health risks associated with laundry sanitizers
3.1.3. Market Opportunities Increasing demand for natural laundry care products
Chapter 4. Global Laundry Sanitizer Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.1.6. Futuristic Approach to Porter’s 5 Force Model (2018-2027)
4.2. PEST Analysis
4.2.1. Political
4.2.2. Economical
4.2.3. Social
4.2.4. Technological
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
Chapter 5. Global Laundry Sanitizer Market , by Product Type
5.1. Market Snapshot
5.2. Global Laundry Sanitizer Market by Product Type, Performance – Potential Analysis
5.3. Global Laundry Sanitizer Market Estimates & Forecasts by Product Type 2018-2027 (USD Billion)
5.4. Laundry Sanitizer Market , Sub Segment Analysis
5.4.1. Scented
5.4.2. Plain
Chapter 6. Global Laundry Sanitizer Market , Regional Analysis
6.1. Laundry Sanitizer Market , Regional Market Snapshot
6.2. North America Laundry Sanitizer Market
6.2.1. U.S. Laundry Sanitizer Market Product Type breakdown estimates & forecasts, 2018-2027
6.2.2. Canada Laundry Sanitizer Market
6.3. Europe Laundry Sanitizer Market Snapshot
6.3.1. U.K. Laundry Sanitizer Market
6.3.2. Germany Laundry Sanitizer Market
6.3.3. France Laundry Sanitizer Market
6.3.4. Spain Laundry Sanitizer Market
6.3.5. Italy Laundry Sanitizer Market
6.3.6. Rest of Europe Laundry Sanitizer Market
6.4. Asia-Pacific Laundry Sanitizer Market Snapshot
6.4.1. China Laundry Sanitizer Market
6.4.2. India Laundry Sanitizer Market
6.4.3. Japan Laundry Sanitizer Market
6.4.4. Australia Laundry Sanitizer Market
6.4.5. South Korea Laundry Sanitizer Market
6.4.6. Rest of Asia Pacific Laundry Sanitizer Market
6.5. Latin America Laundry Sanitizer Market Snapshot
6.5.1. Brazil Laundry Sanitizer Market
6.5.2. Mexico Laundry Sanitizer Market
6.6. Rest of The World Laundry Sanitizer Market
Chapter 7. Competitive Intelligence
7.1. Top Market Strategies
7.2. Company Profiles
7.2.1. Reckitt Benckiser Group Plc Key Information Overview Financial (Subject to Data Availability) Product Summary Recent Developments
7.2.2. Unilever
7.2.3. Procter & Gamble
7.2.4. Church & Dwight Co. Inc.
7.2.5. ITC ltd
7.2.6. Micro Balance Health Products
7.2.7. The Clorox Company
7.2.8. Dabur India Ltd.
7.2.9. Cosmo Films Ltd.
7.2.10. Spectrum Brands Inc.

Chapter 8. Research Process
8.1. Research Process
8.1.1. Data Mining
8.1.2. Analysis
8.1.3. Market Estimation
8.1.4. Validation
8.1.5. Publishing
8.2. Research Attributes
8.3. Research Assumption

At Bizwit Research and Consultancy, we employ a thorough and iterative research methodology with the goal of minimizing discrepancies, ensuring the provision of highly accurate estimates and predictions over the forecast period. Our approach involves a combination of bottom-up and top-down strategies to effectively segment and estimate quantitative aspects of the market, utilizing our proprietary data & AI tools. Our Proprietary Tools allow us for the creation of customized models specific to the research objectives. This enables us to develop tailored statistical models and forecasting algorithms to estimate market trends, future growth, or consumer behavior. The customization enhances the accuracy and relevance of the research findings.
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Critical elements of methodology employed for all our studies include:
Data Collection:
To determine the appropriate methods of data collection based on the research objectives, we consider both primary and secondary sources. Primary data collection involves gathering information directly from various industry experts in core and related fields, original equipment manufacturers (OEMs), vendors, suppliers, technology developers, alliances, and organizations. These sources encompass all segments of the value chain within the specific industry. Through in-depth interviews, we engage with key industry participants, subject-matter experts, C-level executives of major market players, industry consultants, and other relevant experts. This allows us to obtain and validate critical qualitative and quantitative information while evaluating market prospects. AI and Big Data are instrumental in our primary research, providing us with powerful tools to collect, analyze, and derive insights from data efficiently. These technologies contribute to the advancement of research methodologies, enabling us to make data-driven decisions and uncover valuable findings.
In addition to primary sources, we extensively utilize secondary sources to enhance our research. These include directories, databases, journals focusing on related industries, company newsletters, and information portals such as Bloomberg, D&B Hoovers, and Factiva. These secondary sources enable us to identify and gather valuable information for our comprehensive, technical, market-oriented, and commercial study of the market. Additionally, we utilize AI algorithms to automate the collection of vast amounts of data from various sources such as surveys, social media platforms, online transactions, and web scraping. And employ Big Data technologies for storage and processing of large datasets, ensuring that no valuable information is missed during the data collection process.
Data Analysis:
Our team of experts carefully examine the gathered data using suitable statistical techniques and qualitative analysis methods. For quantitative analysis, we employ descriptive statistics, regression analysis, and other advanced statistical methods, depending on the characteristics of the data. This analysis may also incorporate the utilization of AI tools and big data analysis techniques to extract meaningful insights.
To ensure the accuracy and reliability of our findings, we extensively leverage data science techniques, which help us minimize discrepancies and uncertainties in our analysis. We employ Data Science to clean and preprocess the data, ensuring its quality and reliability. This involves handling missing data, removing outliers, standardizing variables, and transforming data into suitable formats for analysis. The application of data science techniques enhances our accuracy, efficiency, and depth of analysis, enabling us to stay competitive in dynamic market environments.
Market Size Estimation:
Our proprietary data tools play a crucial role in deriving our market estimates and forecasts. Each study involves the creation of a unique and customized model. The model incorporates the gathered information on market dynamics, technology landscape, application development, and pricing trends. AI techniques, such as machine learning and deep learning, aid us to analyze patterns within the data to identify correlations, trends, and relationships. By recognizing patterns in consumer behavior, purchasing habits, or market dynamics, our AI algorithms aid us in more precise estimations of market size. These factors are simultaneously analyzed within the model, allowing for a comprehensive assessment. To quantify their impact over the forecast period, correlation, regression, and time series analysis are employed.
To estimate and validate the market size, we employ both top-down and bottom-up approaches. The preference is given to a bottom-up approach, where key regional markets are analyzed as separate entities. This data is then integrated to obtain global estimates. This approach is crucial as it provides a deep understanding of the industry and helps minimize errors.
In our forecasting process, we consider various parameters such as economic tools, technological analysis, industry experience, and domain expertise. By taking all these factors into account, we strive to produce accurate and reliable market forecasts. When forecasting, we take into consideration several parameters, which include:
Market driving trends and favorable economic conditions
Restraints and challenges that are expected to be encountered during the forecast period.
Anticipated opportunities for growth and development
Technological advancements and projected developments in the market
Consumer spending trends and dynamics
Shifts in consumer preferences and behaviors.
The current state of raw materials and trends in supply versus pricing
Regulatory landscape and expected changes or developments.
The existing capacity in the market and any expected additions or expansions up to the end of the forecast period.
To assess the market impact of these parameters, we assign weights to each one and utilize weighted average analysis. This process allows us to quantify their influence on the market and derive an expected growth rate for the forecasted period. By considering these various factors and applying a weighted analysis approach, we strive to provide accurate and reliable market forecasts.
Insight Generation & Report Presentation:
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Next, we create a well-structured research report that effectively communicates the research findings, insights, and recommendations to the client. To enhance clarity and comprehension, we utilize visual aids such as charts, graphs, and tables. These visual elements are employed to present the data in an engaging and easily understandable format, ensuring that the information is accessible and visually appealing to the client. Our aim is to deliver a clear and concise report that conveys the research findings effectively and provides actionable recommendations to meet the client’s specific needs.

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