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Global K-beauty Products Market to reach USD 190.13 billion by the end of 2030.

Global K-beauty Products Market Size study & Forecast, by Product (Skin Care, Hair Care), by End-user (Men, Women), by Distribution Channel (Supermarkets and Hypermarkets, Specialty stores, Online, Pharmacies), and Regional Analysis, 2023-2030

Product Code: OIRPC-62347585
Publish Date: 30-10-2023
Page: 200

Global K-beauty Products Market is valued approximately at USD 91.99 billion in 2022 and is anticipated to grow with a growth rate of more than 9.50% over the forecast period 2023-2030. The K-beauty products market refers to the global market for beauty and skincare products that originate from South Korea. K-beauty, short for Korean beauty, has gained widespread recognition and popularity due to its innovative formulations, unique ingredients, and emphasis on skincare routines. The major driving factors for the Global K-beauty Products Market are rising influential marketing and growing disposable income. Moreover, rising personal care industry and growing e-commerce industry is creating lucrative growth opportunity for the market over the forecast period 2023-2030.

According to the Korean National Statistical Office, the online sales of cosmetics in South Korea totaled USD 9.6 billion in 2021, reflecting a 1.6 percent decrease compared to the previous year. However, despite this slight decline, the personal care market is still projected to experience growth in developing nations, presenting significant potential for the market to flourish in the forecast period. However, the high cost of K-beauty Products stifles market growth throughout the forecast period of 2023-2030.

The key regions considered for the Global K-beauty Products Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. The Asia-Pacific region is dominating over the forecast period, including countries such as China, Japan, and India which have emerged as a key market for K-beauty products. In China, there is a growing interest in K-beauty skincare routines and products, particularly among younger consumers. Japan has a strong consumer base for skincare and makeup products, and K-beauty brands have gained popularity for their unique formulations. India has also seen an increase in demand for K-beauty products, driven by rising awareness and a preference for natural and holistic skincare. The K-beauty trend has made a significant impact in North America, particularly in the United States. American consumers have shown great interest in K-beauty products due to their innovative ingredients, advanced skincare technologies, and effective results. Many K-beauty brands have expanded their presence in the region through partnerships with retailers and online platforms.

Major market player included in this report are:
The Crème Shop
Themis Solutions Inc. (Clio)
Able C&C
The Face Shop, Inc.
Nature Republic Co. Ltd
TolyMoly Co. Ltd
LG Household & Health Care Ltd.

Recent Developments in the Market:
Ø In July 2022, Saturday Skin, a skincare brand, joined forces with Nykaa to strengthen its footprint in the Indian market. The collaboration aimed to provide a wide range of Saturday Skin skincare products through the Nykaa website and mobile app.
Ø In November 2022, L’Oréal unveiled the introduction of a new line called C-Beauty, K-Beauty, and J-Beauty, created in collaboration with Shihyo, a Korean brand. This product range incorporates 24 herbal ingredients that have been infused with fermented rice and other innovative Asian techniques.

Global K-beauty Products Market Report Scope:
ü Historical Data – 2020 – 2021
ü Base Year for Estimation – 2022
ü Forecast period – 2023-2030
ü Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
ü Segments Covered – Product, End-user, Distribution Channel, Region
ü Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa
ü Customization Scope – Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product:
Skin Care
Hair Care

By End-user:

By Distribution Channel:
Supermarkets and Hypermarkets
Specialty stores

By Region:

North America


Asia Pacific
South Korea

Latin America

Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
1.2.1. K-beauty Products Market, by region, 2020-2030 (USD Billion)
1.2.2. K-beauty Products Market, by Product, 2020-2030 (USD Billion)
1.2.3. K-beauty Products Market, by End-user, 2020-2030 (USD Billion)
1.2.4. K-beauty Products Market, by Distribution Channel, 2020-2030 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global K-beauty Products Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Industry Evolution
2.2.2. Scope of the Study
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global K-beauty Products Market Dynamics
3.1. K-beauty Products Market Impact Analysis (2020-2030)
3.1.1. Market Drivers Increasing influential marketing Growing disposable income
3.1.2. Market Challenges High Cost of K-beauty Products Risk of counterfeit products
3.1.3. Market Opportunities Rising personal care industry Growing e-commerce industry
Chapter 4. Global K-beauty Products Market: Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Porter’s 5 Force Impact Analysis
4.3. PEST Analysis
4.3.1. Political
4.3.2. Economic
4.3.3. Social
4.3.4. Technological
4.3.5. Environmental
4.3.6. Legal
4.4. Top investment opportunity
4.5. Top winning strategies
4.6. COVID-19 Impact Analysis
4.7. Disruptive Trends
4.8. Industry Expert Perspective
4.9. Analyst Recommendation & Conclusion
Chapter 5. Global K-beauty Products Market, by Product
5.1. Market Snapshot
5.2. Global K-beauty Products Market by Product, Performance – Potential Analysis
5.3. Global K-beauty Products Market Estimates & Forecasts by Product 2020-2030 (USD Billion)
5.4. K-beauty Products Market, Sub Segment Analysis
5.4.1. Skin Care
5.4.2. Hair Care
Chapter 6. Global K-beauty Products Market, by End-user
6.1. Market Snapshot
6.2. Global K-beauty Products Market by End-user, Performance – Potential Analysis
6.3. Global K-beauty Products Market Estimates & Forecasts by End-user 2020-2030 (USD Billion)
6.4. K-beauty Products Market, Sub Segment Analysis
6.4.1. Men
6.4.2. Women
Chapter 7. Global K-beauty Products Market, by Distribution Channel
7.1. Market Snapshot
7.2. Global K-beauty Products Market by Distribution Channel, Performance – Potential Analysis
7.3. Global K-beauty Products Market Estimates & Forecasts by Distribution Channel 2020-2030 (USD Billion)
7.4. K-beauty Products Market, Sub Segment Analysis
7.4.1. Supermarkets and Hypermarkets
7.4.2. Specialty stores
7.4.3. Online
7.4.4. Pharmacies
Chapter 8. Global K-beauty Products Market, Regional Analysis
8.1. Top Leading Countries
8.2. Top Emerging Countries
8.3. K-beauty Products Market, Regional Market Snapshot
8.4. North America K-beauty Products Market
8.4.1. U.S. K-beauty Products Market Product breakdown estimates & forecasts, 2020-2030 End-user breakdown estimates & forecasts, 2020-2030 Distribution Channel breakdown estimates & forecasts, 2020-2030
8.4.2. Canada K-beauty Products Market
8.5. Europe K-beauty Products Market Snapshot
8.5.1. U.K. K-beauty Products Market
8.5.2. Germany K-beauty Products Market
8.5.3. France K-beauty Products Market
8.5.4. Spain K-beauty Products Market
8.5.5. Italy K-beauty Products Market
8.5.6. Rest of Europe K-beauty Products Market
8.6. Asia-Pacific K-beauty Products Market Snapshot
8.6.1. China K-beauty Products Market
8.6.2. India K-beauty Products Market
8.6.3. Japan K-beauty Products Market
8.6.4. Australia K-beauty Products Market
8.6.5. South Korea K-beauty Products Market
8.6.6. Rest of Asia Pacific K-beauty Products Market
8.7. Latin America K-beauty Products Market Snapshot
8.7.1. Brazil K-beauty Products Market
8.7.2. Mexico K-beauty Products Market
8.8. Middle East & Africa K-beauty Products Market
8.8.1. Saudi Arabia K-beauty Products Market
8.8.2. South Africa K-beauty Products Market
8.8.3. Rest of Middle East & Africa K-beauty Products Market

Chapter 9. Competitive Intelligence
9.1. Key Company SWOT Analysis
9.1.1. Company 1
9.1.2. Company 2
9.1.3. Company 3
9.2. Top Market Strategies
9.3. Company Profiles
9.3.1. Banilla Co Key Information Overview Financial (Subject to Data Availability) Product Summary Recent Developments
9.3.2. Amorepacific
9.3.3. The Crème Shop
9.3.4. Themis Solutions Inc. (Clio)
9.3.5. CARVER KOREA CO. (Unilever)
9.3.6. Able C&C
9.3.7. The Face Shop, Inc.
9.3.8. Nature Republic Co. Ltd
9.3.9. TolyMoly Co. Ltd
9.3.10. LG Household & Health Care Ltd.
Chapter 10. Research Process
10.1. Research Process
10.1.1. Data Mining
10.1.2. Analysis
10.1.3. Market Estimation
10.1.4. Validation
10.1.5. Publishing
10.2. Research Attributes
10.3. Research Assumption

At Bizwit Research and Consultancy, we employ a thorough and iterative research methodology with the goal of minimizing discrepancies, ensuring the provision of highly accurate estimates and predictions over the forecast period. Our approach involves a combination of bottom-up and top-down strategies to effectively segment and estimate quantitative aspects of the market, utilizing our proprietary data & AI tools. Our Proprietary Tools allow us for the creation of customized models specific to the research objectives. This enables us to develop tailored statistical models and forecasting algorithms to estimate market trends, future growth, or consumer behavior. The customization enhances the accuracy and relevance of the research findings.
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Critical elements of methodology employed for all our studies include:
Data Collection:
To determine the appropriate methods of data collection based on the research objectives, we consider both primary and secondary sources. Primary data collection involves gathering information directly from various industry experts in core and related fields, original equipment manufacturers (OEMs), vendors, suppliers, technology developers, alliances, and organizations. These sources encompass all segments of the value chain within the specific industry. Through in-depth interviews, we engage with key industry participants, subject-matter experts, C-level executives of major market players, industry consultants, and other relevant experts. This allows us to obtain and validate critical qualitative and quantitative information while evaluating market prospects. AI and Big Data are instrumental in our primary research, providing us with powerful tools to collect, analyze, and derive insights from data efficiently. These technologies contribute to the advancement of research methodologies, enabling us to make data-driven decisions and uncover valuable findings.
In addition to primary sources, we extensively utilize secondary sources to enhance our research. These include directories, databases, journals focusing on related industries, company newsletters, and information portals such as Bloomberg, D&B Hoovers, and Factiva. These secondary sources enable us to identify and gather valuable information for our comprehensive, technical, market-oriented, and commercial study of the market. Additionally, we utilize AI algorithms to automate the collection of vast amounts of data from various sources such as surveys, social media platforms, online transactions, and web scraping. And employ Big Data technologies for storage and processing of large datasets, ensuring that no valuable information is missed during the data collection process.
Data Analysis:
Our team of experts carefully examine the gathered data using suitable statistical techniques and qualitative analysis methods. For quantitative analysis, we employ descriptive statistics, regression analysis, and other advanced statistical methods, depending on the characteristics of the data. This analysis may also incorporate the utilization of AI tools and big data analysis techniques to extract meaningful insights.
To ensure the accuracy and reliability of our findings, we extensively leverage data science techniques, which help us minimize discrepancies and uncertainties in our analysis. We employ Data Science to clean and preprocess the data, ensuring its quality and reliability. This involves handling missing data, removing outliers, standardizing variables, and transforming data into suitable formats for analysis. The application of data science techniques enhances our accuracy, efficiency, and depth of analysis, enabling us to stay competitive in dynamic market environments.
Market Size Estimation:
Our proprietary data tools play a crucial role in deriving our market estimates and forecasts. Each study involves the creation of a unique and customized model. The model incorporates the gathered information on market dynamics, technology landscape, application development, and pricing trends. AI techniques, such as machine learning and deep learning, aid us to analyze patterns within the data to identify correlations, trends, and relationships. By recognizing patterns in consumer behavior, purchasing habits, or market dynamics, our AI algorithms aid us in more precise estimations of market size. These factors are simultaneously analyzed within the model, allowing for a comprehensive assessment. To quantify their impact over the forecast period, correlation, regression, and time series analysis are employed.
To estimate and validate the market size, we employ both top-down and bottom-up approaches. The preference is given to a bottom-up approach, where key regional markets are analyzed as separate entities. This data is then integrated to obtain global estimates. This approach is crucial as it provides a deep understanding of the industry and helps minimize errors.
In our forecasting process, we consider various parameters such as economic tools, technological analysis, industry experience, and domain expertise. By taking all these factors into account, we strive to produce accurate and reliable market forecasts. When forecasting, we take into consideration several parameters, which include:
Market driving trends and favorable economic conditions
Restraints and challenges that are expected to be encountered during the forecast period.
Anticipated opportunities for growth and development
Technological advancements and projected developments in the market
Consumer spending trends and dynamics
Shifts in consumer preferences and behaviors.
The current state of raw materials and trends in supply versus pricing
Regulatory landscape and expected changes or developments.
The existing capacity in the market and any expected additions or expansions up to the end of the forecast period.
To assess the market impact of these parameters, we assign weights to each one and utilize weighted average analysis. This process allows us to quantify their influence on the market and derive an expected growth rate for the forecasted period. By considering these various factors and applying a weighted analysis approach, we strive to provide accurate and reliable market forecasts.
Insight Generation & Report Presentation:
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Next, we create a well-structured research report that effectively communicates the research findings, insights, and recommendations to the client. To enhance clarity and comprehension, we utilize visual aids such as charts, graphs, and tables. These visual elements are employed to present the data in an engaging and easily understandable format, ensuring that the information is accessible and visually appealing to the client. Our aim is to deliver a clear and concise report that conveys the research findings effectively and provides actionable recommendations to meet the client’s specific needs.

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