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Global Healthy Snacks Market to reach USD 152.25 billion by the end of 2030

Global Healthy Snacks Market Size study & Forecast, by Product (Frozen & Refrigerated, Fruit, Bakery, Savory, Confectionery, Dairy, Others), by Claim (Gluten-Free, Low/No Fat, Low/No Sugar, Others), by Packaging (Bags & Pouches, Boxes, Cans, Jars, Others), by Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Online, Others) and Regional Analysis, 2023-2030

Product Code: OIRFB-62139738
Publish Date: 15-11-2023
Page: 200

Global Healthy Snacks Market is valued at approximately USD 90.62 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 6.7% over the forecast period 2023-2030. Healthy Snacks market is a market where snacks are something people eat for their small mid-day cravings, moreover these snacks are eaten when people get bored as people are frequently having snack between their schedule these snacks should be healthy for our body so this market is called Healthy snacks market. The Healthy Snacks market is expanding because of factors such as growing awareness of health and wellness and continuous innovation and expanding product diversity. However, the high cost of healthy snacks and rigorous unofficial regulations on this market tends to lower the growth of this market.

There is a growth in peoples’s concern about their lifestyle and health due to which there is significant growth in healthy snacks market. As according to Statista, the health and wellness market size worldwide was estimated at over USD4.3 trillion in 2020, a figure which is set to increase to almost USD 7 trillion by 2025. According to the Institute of Food Technologists and Innova’s Consumer Trends 2023 Report 10% of consumers survey expressed that they want to “feel well” and which has shaped them to seek a healthier lifestyle. Moreover,61% stated that they want healthier living style following a healthy, nutritional diet. Many people working in the corporate sector tend to eat more snacks although unhealthy snacks tend to lead to bad health and an inconsistent working schedule altough the introduction of healthy snacks has made an ease for consumers as they can stay healthy and eat snacks at the same time additionally people in the corporate sector are also shifting to wellness. According to Statista the value of the corporate wellness market worldwide is forecast to grow from U.S.D 54.1 billion in 2021 to over USD 93 billion by 2028 which is an opportunity for this market.

The key regions considered for the Global Healthy Snacks Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 as people in this region were already fond of eating snacks altough the growing popularity of health and wellness had driven them to shift to healthy snacks also the high increasing rates of supermarkets and hypermarkets, along with department stores is another major factor that has made a growth in sales of healthy snacks in the region. Asia Pacific is expected to grow significantly over the forecast period, owing to factors such as a large promotion of food which is good for consumers health.

Major market player included in this report are:
The Kellogg Company
Made In Nature
LesserEvil Brand Snack Co.
Heavenly Tasty Organics
Beanitos Inc
Peeled Snacks, Inc.

Recent Developments in the Market:
Ø In July 2023, Nestlé launched a flexible and cost-effective sugar reduction technology that can be used across different product categories, with benefits beyond sugar reduction. This introduction of new technology is a great advantage to customers and to Nestle as consumers might switch to this product for sugar reduction.
Ø In Jan 2023, Kellogg Company implemented to address “hidden hunger,” or inadequacies in micronutrients, as part of its Better Days Promise environmental, social, and governance (ESG) policy through both natural sources and fortification. Kellogg petitioned the FDA to examine fortification rules for cereals and grain-based bars with Vitamin D, a nutrient of concern among Americans, seeing an opportunity to contribute to public health through food.

Global Healthy Snacks Market Report Scope:
ü Historical Data – 2020 – 2021
ü Base Year for Estimation – 2022
ü Forecast period – 2023-2030
ü Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
ü Segments Covered – Product, Claim, Packaging, Distribution Channel, Region
ü Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa
ü Customization Scope – Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product:
Frozen & Refrigerated
By Claim:
Low/No Fat
Low/No Sugar
By Packaging:
Bags & Pouches
By Distribution Channel:
Supermarkets & Hypermarkets
Convenience Stores
By Region:

North America


Asia Pacific
South Korea

Latin America

Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
1.2.1. Healthy snacks Market, by Region, 2020-2030 (USD Billion)
1.2.2. Healthy snacks Market, by Product, 2020-2030 (USD Billion)
1.2.3. Healthy snacks Market, by Claim, 2020-2030 (USD Billion)
1.2.4. Healthy snacks Market, by Packaging, 2020-2030 (USD Billion)
1.2.5. Healthy snacks Market, by Distribution Channel, 2020-2030 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Healthy snacks Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Industry Evolution
2.2.2. Scope of the Study
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Healthy snacks Market Dynamics
3.1. Healthy snacks Market Impact Analysis (2020-2030)
3.1.1. Market Drivers Growing awareness of health and wellness Continuous innovation and expanding product diversity
3.1.2. Market Challenges High cost of healthy snacks Rigorous unofficial regulations on these market
3.1.3. Market Opportunities Corporate culture of long work hours has increased snacking Rise of personalized healthy snacks
Chapter 4. Global Healthy snacks Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Porter’s 5 Force Impact Analysis
4.3. PEST Analysis
4.3.1. Political
4.3.2. Economical
4.3.3. Social
4.3.4. Technological
4.3.5. Environmental
4.3.6. Legal
4.4. Top investment opportunity
4.5. Top winning strategies
4.6. COVID-19 Impact Analysis
4.7. Disruptive Trends
4.8. Industry Expert Perspective
4.9. Analyst Recommendation & Conclusion
Chapter 5. Global Healthy snacks Market, by Product
5.1. Market Snapshot
5.2. Global Healthy snacks Market by Product, Performance – Potential Analysis
5.3. Global Healthy snacks Market Estimates & Forecasts by Product 2020-2030 (USD Billion)
5.4. Healthy snacks Market, Sub Segment Analysis
5.4.1. Frozen & Refrigerated
5.4.2. Fruit
5.4.3. Bakery
5.4.4. Savory
5.4.5. Confectionery
5.4.6. Dairy
5.4.7. Others
Chapter 6. Global Healthy snacks Market, by Claim
6.1. Market Snapshot
6.2. Global Healthy snacks Market by Claim, Performance – Potential Analysis
6.3. Global Healthy snacks Market Estimates & Forecasts by Claim 2020-2030 (USD Billion)
6.4. Healthy snacks Market, Sub Segment Analysis
6.4.1. Gluten-Free
6.4.2. Low/No Fat
6.4.3. Low/No Sugar
6.4.4. Others
Chapter 7. Global Healthy snacks Market, by Packaging
7.1. Market Snapshot
7.2. Global Healthy snacks Market by Packaging, Performance – Potential Analysis
7.3. Global Healthy snacks Market Estimates & Forecasts by Packaging 2020-2030 (USD Billion)
7.4. Healthy snacks Market, Sub Segment Analysis
7.4.1. Bags & Pouches
7.4.2. Boxes
7.4.3. Cans
7.4.4. Jars
7.4.5. Others
Chapter 8. Global Healthy snacks Market, by Distribution Channel
8.1. Market Snapshot
8.2. Global Healthy snacks Market by Distribution Channel, Performance – Potential Analysis
8.3. Global Healthy snacks Market Estimates & Forecasts by Distribution Channel 2020-2030 (USD Billion)
8.4. Healthy snacks Market, Sub Segment Analysis
8.4.1. Supermarkets & Hypermarkets
8.4.2. Convenience Stores
8.4.3. Online
8.4.4. Others
Chapter 9. Global Healthy snacks Market, Regional Analysis
9.1. Top Leading Countries
9.2. Top Emerging Countries
9.3. Healthy snacks Market, Regional Market Snapshot
9.4. North America Healthy Snacks Market
9.4.1. U.S. Healthy snacks Market Product breakdown estimates & forecasts, 2020-2030 Claim breakdown estimates & forecasts, 2020-2030 Packaging breakdown estimates & forecasts, 2020-2030 Distribution Channel breakdown estimates & forecasts, 2020-2030
9.4.2. Canada Healthy snacks Market
9.5. Europe Healthy snacks Market Snapshot
9.5.1. U.K. Healthy snacks Market
9.5.2. Germany Healthy snacks Market
9.5.3. France Healthy snacks Market
9.5.4. Spain Healthy snacks Market
9.5.5. Italy Healthy snacks Market
9.5.6. Rest of Europe Healthy snacks Market
9.6. Asia-Pacific Healthy snacks Market Snapshot
9.6.1. China Healthy snacks Market
9.6.2. India Healthy snacks Market
9.6.3. Japan Healthy snacks Market
9.6.4. Australia Healthy snacks Market
9.6.5. South Korea Healthy Snacks Market
9.6.6. Rest of Asia Pacific Healthy Snacks Market
9.7. Latin America Healthy Snacks Market Snapshot
9.7.1. Brazil Healthy snacks Market
9.7.2. Mexico Healthy snacks Market
9.8. Middle East & Africa Healthy snacks Market
9.8.1. Saudi Arabia Healthy Snacks Market
9.8.2. South Africa Healthy Snacks Market
9.8.3. Rest of Middle East & Africa Healthy snacks Market

Chapter 10. Competitive Intelligence
10.1. Key Company SWOT Analysis
10.1.1. Company 1
10.1.2. Company 2
10.1.3. Company 3
10.2. Top Market Strategies
10.3. Company Profiles
10.3.1. Nestlé Key Information Overview Financial (Subject to Data Availability) Product Summary Recent Developments
10.3.2. The Kellogg Company
10.3.3. Unilever
10.3.4. Danone
10.3.5. PepsiCo
10.3.6. Made In Nature
10.3.7. LesserEvil Brand Snack Co.
10.3.8. Heavenly Tasty Organics
10.3.9. Beanitos Inc
10.3.10. Peeled Snacks, Inc.
Chapter 11. Research Process
11.1. Research Process
11.1.1. Data Mining
11.1.2. Analysis
11.1.3. Market Estimation
11.1.4. Validation
11.1.5. Publishing
11.2. Research Attributes
11.3. Research Assumption

At Bizwit Research and Consultancy, we employ a thorough and iterative research methodology with the goal of minimizing discrepancies, ensuring the provision of highly accurate estimates and predictions over the forecast period. Our approach involves a combination of bottom-up and top-down strategies to effectively segment and estimate quantitative aspects of the market, utilizing our proprietary data & AI tools. Our Proprietary Tools allow us for the creation of customized models specific to the research objectives. This enables us to develop tailored statistical models and forecasting algorithms to estimate market trends, future growth, or consumer behavior. The customization enhances the accuracy and relevance of the research findings.
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Critical elements of methodology employed for all our studies include:
Data Collection:
To determine the appropriate methods of data collection based on the research objectives, we consider both primary and secondary sources. Primary data collection involves gathering information directly from various industry experts in core and related fields, original equipment manufacturers (OEMs), vendors, suppliers, technology developers, alliances, and organizations. These sources encompass all segments of the value chain within the specific industry. Through in-depth interviews, we engage with key industry participants, subject-matter experts, C-level executives of major market players, industry consultants, and other relevant experts. This allows us to obtain and validate critical qualitative and quantitative information while evaluating market prospects. AI and Big Data are instrumental in our primary research, providing us with powerful tools to collect, analyze, and derive insights from data efficiently. These technologies contribute to the advancement of research methodologies, enabling us to make data-driven decisions and uncover valuable findings.
In addition to primary sources, we extensively utilize secondary sources to enhance our research. These include directories, databases, journals focusing on related industries, company newsletters, and information portals such as Bloomberg, D&B Hoovers, and Factiva. These secondary sources enable us to identify and gather valuable information for our comprehensive, technical, market-oriented, and commercial study of the market. Additionally, we utilize AI algorithms to automate the collection of vast amounts of data from various sources such as surveys, social media platforms, online transactions, and web scraping. And employ Big Data technologies for storage and processing of large datasets, ensuring that no valuable information is missed during the data collection process.
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Our team of experts carefully examine the gathered data using suitable statistical techniques and qualitative analysis methods. For quantitative analysis, we employ descriptive statistics, regression analysis, and other advanced statistical methods, depending on the characteristics of the data. This analysis may also incorporate the utilization of AI tools and big data analysis techniques to extract meaningful insights.
To ensure the accuracy and reliability of our findings, we extensively leverage data science techniques, which help us minimize discrepancies and uncertainties in our analysis. We employ Data Science to clean and preprocess the data, ensuring its quality and reliability. This involves handling missing data, removing outliers, standardizing variables, and transforming data into suitable formats for analysis. The application of data science techniques enhances our accuracy, efficiency, and depth of analysis, enabling us to stay competitive in dynamic market environments.
Market Size Estimation:
Our proprietary data tools play a crucial role in deriving our market estimates and forecasts. Each study involves the creation of a unique and customized model. The model incorporates the gathered information on market dynamics, technology landscape, application development, and pricing trends. AI techniques, such as machine learning and deep learning, aid us to analyze patterns within the data to identify correlations, trends, and relationships. By recognizing patterns in consumer behavior, purchasing habits, or market dynamics, our AI algorithms aid us in more precise estimations of market size. These factors are simultaneously analyzed within the model, allowing for a comprehensive assessment. To quantify their impact over the forecast period, correlation, regression, and time series analysis are employed.
To estimate and validate the market size, we employ both top-down and bottom-up approaches. The preference is given to a bottom-up approach, where key regional markets are analyzed as separate entities. This data is then integrated to obtain global estimates. This approach is crucial as it provides a deep understanding of the industry and helps minimize errors.
In our forecasting process, we consider various parameters such as economic tools, technological analysis, industry experience, and domain expertise. By taking all these factors into account, we strive to produce accurate and reliable market forecasts. When forecasting, we take into consideration several parameters, which include:
Market driving trends and favorable economic conditions
Restraints and challenges that are expected to be encountered during the forecast period.
Anticipated opportunities for growth and development
Technological advancements and projected developments in the market
Consumer spending trends and dynamics
Shifts in consumer preferences and behaviors.
The current state of raw materials and trends in supply versus pricing
Regulatory landscape and expected changes or developments.
The existing capacity in the market and any expected additions or expansions up to the end of the forecast period.
To assess the market impact of these parameters, we assign weights to each one and utilize weighted average analysis. This process allows us to quantify their influence on the market and derive an expected growth rate for the forecasted period. By considering these various factors and applying a weighted analysis approach, we strive to provide accurate and reliable market forecasts.
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