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Global Customer Journey Mapping Software Market to reach USD XX million by 2028.

Global Customer Journey Mapping Software Market Size study, By Component (Software, Services, Consulting Services), By Organization Size (Small and Medium Enterprises, Large Enterprises), By Deployment (On-Premise, Cloud-based), and Regional Forecasts 2022-2028

Product Code: ICTEITS-76166650
Publish Date: 27-05-2022
Page: 200

Global Customer Journey Mapping Software Market is valued at approximately USDXX million in 2021 and is anticipated to grow with a healthy growth rate of more than XX% over the forecast period 2022-2028. Customer journey mapping software is also referring as a digital tool that is used to collect and present qualitative and quantitative data of customer interaction with a business by mapping out the actions to attain an objective. This software allows users to interact via live chat, social media, email, or other channels; mapping the customer’s journey, which helps businesses to gather information about common customer pain points for better customer experience and personalization. The increasing focus on offering a better consumer experience, rising technological advancements, and growing advantages such as ease of deployment, flexibility, cost-effectiveness, and rising productivity of the adoption of the customer journey mapping software are the several factors soaring the market demand worldwide. For instance, in January 2021, NICE proclaimed the launch of the company’s new integrated features between Microsoft Teams and NICE inContact CXone. This advancement enables real-time recording and compatibility with a wide range of connected applications. Likewise, in December 2020, Genesys declared the introduction of its Genesys Digital- a new business segment, which allows businesses to carry on with customers’ growing preferences for digital involvement in the customer experience through chatbot support, SMS appointments scheduling, or webchat for an inquiry. Thereby, an increasing number of technological developments are stimulating market growth across the globe. However, increasing privacy concerns by various business enterprises impede the growth of the market over the forecast period of 2022-2028. Also, increasing adoption of cloud-based software and growing investment in R&D activities are anticipated to act as catalyzing factors for the market demand during the forecast period.

The key regions considered for the global Customer Journey Mapping Software Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America is the leading region across the world in terms of market share owing to the growing adoption of cloud-based services and increasing acceptance of novel technologies. Whereas, Asia-Pacific is anticipated to exhibit the highest CAGR over the forecast period 2022-2028. Factors such as the growing focus on offering enhanced consumer experience, as well as the rising demand for connected devices, would create lucrative growth prospects for the Customer Journey Mapping Software Market across the Asia-Pacific region.

Major market players included in this report are:
CustomersFirst Now
Ecrion Software

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product Components of key players. The detailed segments and sub-segment of the market are explained below:
By Component:
Consulting Services
By Organization Size:
Small and Medium Enterprises
Large Enterprises
By Deployment:
By Region:
North America

Asia Pacific
South Korea
Latin America
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2018, 2019, 2020
Base year – 2021
Forecast period – 2022 to 2028

Target Audience of the Global Customer Journey Mapping Software Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2028 (USD Million)
1.2.1. Customer Journey Mapping Software Market, by Region, 2020-2028 (USD Million)
1.2.2. Customer Journey Mapping Software Market, by Component, 2020-2028 (USD Million)
1.2.3. Customer Journey Mapping Software Market, by Organization Size, 2020-2028 (USD Million)
1.2.4. Customer Journey Mapping Software Market, by Deployment, 2020-2028 (USD Million)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Customer Journey Mapping Software Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Customer Journey Mapping Software Market Dynamics
3.1. Customer Journey Mapping Software Market Impact Analysis (2020-2028)
3.1.1. Market Drivers Increasing focus on presenting better consumer experience Rising technological advancements
3.1.2. Market Challenges Increasing privacy concerns by various business enterprises
3.1.3. Market Opportunities Increasing adoption of cloud-based software Growing investment in the R&D activities
Chapter 4. Global Customer Journey Mapping Software Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.1.6. Futuristic Approach to Porter’s 5 Force Model (2018-2028)
4.2. PEST Analysis
4.2.1. Political
4.2.2. Economical
4.2.3. Social
4.2.4. Technological
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
4.5. Top investment opportunity
4.6. Top winning strategies
Chapter 5. Risk Assessment: COVID-19 Impact
5.1.1. Assessment of the overall impact of COVID-19 on the industry
5.1.2. Pre COVID-19 and post COVID-19 market scenario
Chapter 6. Global Customer Journey Mapping Software Market, by Component
6.1. Market Snapshot
6.2. Global Customer Journey Mapping Software Market by Component, Performance – Potential Analysis
6.3. Global Customer Journey Mapping Software Market Estimates & Forecasts by Component, 2018-2028 (USD Million)
6.4. Customer Journey Mapping Software Market, Sub Segment Analysis
6.4.1. Software
6.4.2. Services
6.4.3. Consulting Services
Chapter 7. Global Customer Journey Mapping Software Market, by Organization Size
7.1. Market Snapshot
7.2. Global Customer Journey Mapping Software Market by Organization Size, Performance – Potential Analysis
7.3. Global Customer Journey Mapping Software Market Estimates & Forecasts by Organization Size, 2018-2028 (USD Million)
7.4. Customer Journey Mapping Software Market, Sub Segment Analysis
7.4.1. Small and Medium Enterprises
7.4.2. Large Enterprises
Chapter 8. Global Customer Journey Mapping Software Market, by Deployment
8.1. Market Snapshot
8.2. Global Customer Journey Mapping Software Market by Deployment, Performance – Potential Analysis
8.3. Global Customer Journey Mapping Software Market Estimates & Forecasts by Deployment, 2018-2028 (USD Million)
8.4. Customer Journey Mapping Software Market, Sub Segment Analysis
8.4.1. On-Premise
8.4.2. Cloud-based
Chapter 9. Global Customer Journey Mapping Software Market, Regional Analysis
9.1. Customer Journey Mapping Software Market, Regional Market Snapshot
9.2. North America Customer Journey Mapping Software Market
9.2.1. U.S. Customer Journey Mapping Software Market Component breakdown estimates & forecasts, 2018-2028 Organization Size breakdown estimates & forecasts, 2018-2028 Deployment breakdown estimates & forecasts, 2018-2028
9.2.2. Canada Customer Journey Mapping Software Market
9.3. Europe Customer Journey Mapping Software Market Snapshot
9.3.1. U.K. Customer Journey Mapping Software Market
9.3.2. Germany Customer Journey Mapping Software Market
9.3.3. France Customer Journey Mapping Software Market
9.3.4. Spain Customer Journey Mapping Software Market
9.3.5. Italy Customer Journey Mapping Software Market
9.3.6. Rest of Europe Customer Journey Mapping Software Market
9.4. Asia-Pacific Customer Journey Mapping Software Market Snapshot
9.4.1. China Customer Journey Mapping Software Market
9.4.2. India Customer Journey Mapping Software Market
9.4.3. Japan Customer Journey Mapping Software Market
9.4.4. Australia Customer Journey Mapping Software Market
9.4.5. South Korea Customer Journey Mapping Software Market
9.4.6. Rest of Asia Pacific Customer Journey Mapping Software Market
9.5. Latin America Customer Journey Mapping Software Market Snapshot
9.5.1. Brazil Customer Journey Mapping Software Market
9.5.2. Mexico Customer Journey Mapping Software Market
9.6. Rest of The World Customer Journey Mapping Software Market

Chapter 10. Competitive Intelligence
10.1. Top Market Strategies
10.2. Company Profiles
10.2.1. WebEngage Key Information Overview Financial (Subject to Data Availability) Product Summary Recent Developments
10.2.2. Smaply
10.2.3. UXPressia
10.2.4. Adobe
10.2.5. TandemSeven
10.2.6. Acquia
10.2.7. CEMantica
10.2.8. CustomersFirst Now
10.2.9. CloudCherry
10.2.10. Ecrion Software
Chapter 11. Research Process
11.1. Research Process
11.1.1. Data Mining
11.1.2. Analysis
11.1.3. Market Estimation
11.1.4. Validation
11.1.5. Publishing
11.2. Research Attributes
11.3. Research Assumption

At Bizwit Research and Consultancy, we employ a thorough and iterative research methodology with the goal of minimizing discrepancies, ensuring the provision of highly accurate estimates and predictions over the forecast period. Our approach involves a combination of bottom-up and top-down strategies to effectively segment and estimate quantitative aspects of the market, utilizing our proprietary data & AI tools. Our Proprietary Tools allow us for the creation of customized models specific to the research objectives. This enables us to develop tailored statistical models and forecasting algorithms to estimate market trends, future growth, or consumer behavior. The customization enhances the accuracy and relevance of the research findings.
We are dedicated to clearly communicating the purpose and objectives of each research project in the final deliverables. Our process begins by identifying the specific problem or challenge our client wishes to address, and from there, we establish precise research questions that need to be answered. To gain a comprehensive understanding of the subject matter and identify the most relevant trends and best practices, we conduct an extensive review of existing literature, industry reports, case studies, and pertinent academic research.
Critical elements of methodology employed for all our studies include:
Data Collection:
To determine the appropriate methods of data collection based on the research objectives, we consider both primary and secondary sources. Primary data collection involves gathering information directly from various industry experts in core and related fields, original equipment manufacturers (OEMs), vendors, suppliers, technology developers, alliances, and organizations. These sources encompass all segments of the value chain within the specific industry. Through in-depth interviews, we engage with key industry participants, subject-matter experts, C-level executives of major market players, industry consultants, and other relevant experts. This allows us to obtain and validate critical qualitative and quantitative information while evaluating market prospects. AI and Big Data are instrumental in our primary research, providing us with powerful tools to collect, analyze, and derive insights from data efficiently. These technologies contribute to the advancement of research methodologies, enabling us to make data-driven decisions and uncover valuable findings.
In addition to primary sources, we extensively utilize secondary sources to enhance our research. These include directories, databases, journals focusing on related industries, company newsletters, and information portals such as Bloomberg, D&B Hoovers, and Factiva. These secondary sources enable us to identify and gather valuable information for our comprehensive, technical, market-oriented, and commercial study of the market. Additionally, we utilize AI algorithms to automate the collection of vast amounts of data from various sources such as surveys, social media platforms, online transactions, and web scraping. And employ Big Data technologies for storage and processing of large datasets, ensuring that no valuable information is missed during the data collection process.
Data Analysis:
Our team of experts carefully examine the gathered data using suitable statistical techniques and qualitative analysis methods. For quantitative analysis, we employ descriptive statistics, regression analysis, and other advanced statistical methods, depending on the characteristics of the data. This analysis may also incorporate the utilization of AI tools and big data analysis techniques to extract meaningful insights.
To ensure the accuracy and reliability of our findings, we extensively leverage data science techniques, which help us minimize discrepancies and uncertainties in our analysis. We employ Data Science to clean and preprocess the data, ensuring its quality and reliability. This involves handling missing data, removing outliers, standardizing variables, and transforming data into suitable formats for analysis. The application of data science techniques enhances our accuracy, efficiency, and depth of analysis, enabling us to stay competitive in dynamic market environments.
Market Size Estimation:
Our proprietary data tools play a crucial role in deriving our market estimates and forecasts. Each study involves the creation of a unique and customized model. The model incorporates the gathered information on market dynamics, technology landscape, application development, and pricing trends. AI techniques, such as machine learning and deep learning, aid us to analyze patterns within the data to identify correlations, trends, and relationships. By recognizing patterns in consumer behavior, purchasing habits, or market dynamics, our AI algorithms aid us in more precise estimations of market size. These factors are simultaneously analyzed within the model, allowing for a comprehensive assessment. To quantify their impact over the forecast period, correlation, regression, and time series analysis are employed.
To estimate and validate the market size, we employ both top-down and bottom-up approaches. The preference is given to a bottom-up approach, where key regional markets are analyzed as separate entities. This data is then integrated to obtain global estimates. This approach is crucial as it provides a deep understanding of the industry and helps minimize errors.
In our forecasting process, we consider various parameters such as economic tools, technological analysis, industry experience, and domain expertise. By taking all these factors into account, we strive to produce accurate and reliable market forecasts. When forecasting, we take into consideration several parameters, which include:
Market driving trends and favorable economic conditions
Restraints and challenges that are expected to be encountered during the forecast period.
Anticipated opportunities for growth and development
Technological advancements and projected developments in the market
Consumer spending trends and dynamics
Shifts in consumer preferences and behaviors.
The current state of raw materials and trends in supply versus pricing
Regulatory landscape and expected changes or developments.
The existing capacity in the market and any expected additions or expansions up to the end of the forecast period.
To assess the market impact of these parameters, we assign weights to each one and utilize weighted average analysis. This process allows us to quantify their influence on the market and derive an expected growth rate for the forecasted period. By considering these various factors and applying a weighted analysis approach, we strive to provide accurate and reliable market forecasts.
Insight Generation & Report Presentation:
After conducting the research, our experts analyze the findings in relation to the research objectives and the specific needs of the client. They generate valuable insights and recommendations that directly address the client’s business challenges. These insights are carefully connected to the research findings to provide a comprehensive understanding.
Next, we create a well-structured research report that effectively communicates the research findings, insights, and recommendations to the client. To enhance clarity and comprehension, we utilize visual aids such as charts, graphs, and tables. These visual elements are employed to present the data in an engaging and easily understandable format, ensuring that the information is accessible and visually appealing to the client. Our aim is to deliver a clear and concise report that conveys the research findings effectively and provides actionable recommendations to meet the client’s specific needs.

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