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Global Cosmetics Face Serum Market to reach USD 5.34 billion by the end of 2030

Global Cosmetics Face SerumMarket Size study&Forecast, byProduct Type (Eye Serum, Blemish Treatment Serum, Acne Treatment Serum, Face Sunscreen Serum, Others), by Price Point (Premium, Medium, Economy), by Gender, by Application (Households, Salons, Entertainment Industry, Others), by Distribution Channeland Regional Analysis, 2023-2030

Product Code: OIRPC-17952143
Publish Date: 20-02-2024
Page: 200

Global Cosmetics Face Serum Market is valued at approximately USD3.7 billion in 2022 andis anticipated to grow with a healthy growth rate of more than 4.8%duringthe forecast period 2023-2030.Cosmetic Face Serums are lightweight formulations that are designed to target specific skin concerns such as wrinkles, acne, blemishes and more. Face serums are more effective than any cream as it containconcentrated active compounds to treat various skin-related issues.The Global Cosmetic Face Serum Market is growing continuously due to factors such as rising focus on skincare, increasing expenditure in skincare and growing anti-aging concerns.

In the present scenario, rising income has ledto arapid increase in increasing expenditure onskincare and personal care products. According to Statista, in the year 2020, the total revenue generated through the skincare market stood at USD 90.76 billion globally. In 2023, it rose up to USD 108.9billion and it is projected to reach USD 130.3 billion by the year 2028. The continuous increase in the expenditure in the global Skincare and Personal Care Market has led to a simultaneous increase in the Global Cosmetic Face Serum Market as well. Moreover, customization in the formulation and rising demand for organic skincare are the opportunities for the Cosmetic Face Serum that lead to the market growth. However, rising competition and high cost of production hinder the growth of the Cosmetics Face Serum Market throughout the forecast period of 2023-2030.

The key regions considered for the Global Cosmetics Face Serum Marketstudy includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa.North America dominated the market due to factors such as the rapid increase in the cases of skin-related issues, innovations in skincare formulations and high emphasis on beauty as well as personal care. Asia Pacific is expected to grow significantly overthe forecast period which is driven by factors such as a rising middle-class population, increasing disposable income and a growing focus on skincare and beauty.

Major market player included in this report are:
Estee Lauder Companies, Inc.
Beiersdorf Ag
Kose Corporation
Procter & Gamble Co.
Philosophy Inc.
Kao Corporation
EMK Products, LLC
Recent Developments in the Market:
Ø In August2020, Estée Lauder introduced a new Advanced Night Repair Synchronized Recovery Serum that claimed to minimize the appearance of blemishes and uneven skin tone by 50% in 4 weeks.
Ø In September 2020, Amway Indialaunched Artistry Signature Select Personalized Serumwhichprovidescustomized skincare products. This product is sold through Amway direct sellers and internet platforms.

Global Cosmetics Face Serum Market Report Scope:
ü Historical Data –2020 – 2021
ü Base Year for Estimation – 2022
ü Forecast period – 2023-2030
ü Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
ü Segments Covered –Product Type,Price Point, Gender, Application, Distribution Channel, Region
ü Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa
ü Customization Scope – Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporatespotential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

ByProduct Type:
Eye Serum
Blemish Treatment Serum
Acne Treatment Serum
Face Sunscreen Serum
Face Moisturizer Serum
Face Self Tanning Serum

By Price Point:

By Gender:

By Application:
Entertainment Industry

By Distribution Channel:
Specialty Stores
Online Retail

By Region:

North America


Asia Pacific
South Korea

Latin America

Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
1.2.1. Cosmetics Face Serum Market, by Region, 2020-2030 (USD Billion)
1.2.2. Cosmetics Face Serum Market, by Product Type ,2020-2030 (USD Billion)
1.2.3. Cosmetics Face Serum Market, by Price Point, 2020-2030 (USD Billion)
1.2.4. Cosmetics Face Serum Market, by Gender, 2020-2030 (USD Billion)
1.2.5. Cosmetics Face Serum Market, by Application, 2020-2030 (USD Billion)
1.2.6. Cosmetics Face Serum Market, by Distribution Channel, 2020-2030 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Cosmetics Face Serum Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Industry Evolution
2.2.2. Scope of the Study
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Cosmetics Face Serum Market Dynamics
3.1. Cosmetics Face Serum Market Impact Analysis (2020-2030)
3.1.1. Market Drivers Rising focus on skincare Increasing expenditure on Skin Care Growing anti-aging concerns
3.1.2. Market Challenges Rising Competition High Cost of Production
3.1.3. Market Opportunities Customization in formulations Rising Demand for Organic Products
Chapter 4. Global Cosmetics Face Serum MarketIndustry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Porter’s 5 Force Impact Analysis
4.3. PEST Analysis
4.3.1. Political
4.3.2. Economical
4.3.3. Social
4.3.4. Technological
4.3.5. Environmental
4.3.6. Legal
4.4. Top investment opportunity
4.5. Top winning strategies
4.6. COVID-19 Impact Analysis
4.7. Disruptive Trends
4.8. Industry Expert Perspective
4.9. Analyst Recommendation & Conclusion
Chapter 5. Global Cosmetics Face Serum Market, by Product Type
5.1. Market Snapshot
5.2. Global Cosmetics Face Serum Market by Product Type, Performance – Potential Analysis
5.3. Global Cosmetics Face Serum Market Estimates & Forecasts by Product Type 2020-2030 (USD Billion)
5.4. Cosmetics Face Serum Market, Sub Segment Analysis
5.4.1. Eye Serum
5.4.2. Blemish Treatment Serum
5.4.3. Acne Treatment Serum
5.4.4. Face Sunscreen Serum
5.4.5. Face Moisturizer Serum
5.4.6. Face Self Tanning Serum
5.4.7. Others
Chapter 6. Global Cosmetics Face Serum Market, by Price Point
6.1. Market Snapshot
6.2. Global Cosmetics Face Serum Market by Price Point, Performance – Potential Analysis
6.3. Global Cosmetics Face Serum Market Estimates & Forecasts by Price Point 2020-2030 (USD Billion)
6.4. Cosmetics Face Serum Market, Sub Segment Analysis
6.4.1. Premium
6.4.2. Medium
6.4.3. Economy
Chapter 7. Global Cosmetics Face Serum Market, by Gender
7.1. Market Snapshot
7.2. Global Cosmetics Face Serum Market by Gender, Performance – Potential Analysis
7.3. Global Cosmetics Face Serum Market Estimates & Forecasts by Gender 2020-2030 (USD Billion)
7.4. Cosmetics Face Serum Market, Sub Segment Analysis
7.4.1. Men
7.4.2. Women
7.4.3. Unisex
Chapter 8. Global Cosmetics Face Serum Market, by Application
8.1. Market Snapshot
8.2. Global Cosmetics Face Serum Market by Application, Performance – Potential Analysis
8.3. Global Cosmetics Face Serum Market Estimates & Forecasts by Application 2020-2030 (USD Billion)
8.4. Cosmetics Face Serum Market, Sub Segment Analysis
8.4.1. Households
8.4.2. Salons
8.4.3. Entertainment Industry
8.4.4. Others
Chapter 9. Global Cosmetics Face Serum Market, by Distribution Channel
9.1. Market Snapshot
9.2. Global Cosmetics Face Serum Market by Distribution Channel Performance – Potential Analysis
9.3. Global Cosmetics Face Serum Market Estimates & Forecasts by Distribution Channel 2020-2030 (USD Billion)
9.4. Cosmetics Face Serum Market, Sub Segment Analysis
9.4.1. Hypermarkets/supermarkets
9.4.2. Specialty Stores
9.4.3. Online Retail
9.4.4. Others
Chapter 10. Global Cosmetics Face Serum Market, Regional Analysis
10.1. Top Leading Countries
10.2. Top Emerging Countries
10.3. Cosmetics Face Serum Market, Regional Market Snapshot
10.4. North America Cosmetics Face Serum Market
10.4.1. U.S.Cosmetics Face Serum Market Product Type breakdown estimates & forecasts, 2020-2030 Price Point breakdown estimates & forecasts, 2020-2030 Gender breakdown estimates & forecasts, 2020-2030 Application breakdown estimates & forecasts, 2020-2030 Distribution Channel breakdown estimates & forecasts, 2020-2030
10.4.2. CanadaCosmetics Face Serum Market
10.5. Europe Cosmetics Face Serum Market Snapshot
10.5.1. U.K. Cosmetics Face Serum Market
10.5.2. Germany Cosmetics Face Serum Market
10.5.3. France Cosmetics Face Serum Market
10.5.4. Spain Cosmetics Face Serum Market
10.5.5. Italy Cosmetics Face Serum Market
10.5.6. Rest of EuropeCosmetics Face Serum Market
10.6. Asia-PacificCosmetics Face Serum Market Snapshot
10.6.1. China Cosmetics Face Serum Market
10.6.2. India Cosmetics Face Serum Market
10.6.3. JapanCosmetics Face Serum Market
10.6.4. Australia Cosmetics Face Serum Market
10.6.5. South Korea Cosmetics Face Serum Market
10.6.6. Rest of Asia PacificCosmetics Face Serum Market
10.7. Latin America Cosmetics Face Serum Market Snapshot
10.7.1. Brazil Cosmetics Face Serum Market
10.7.2. MexicoCosmetics Face Serum Market
10.8. Middle East & AfricaCosmetics Face Serum Market
10.8.1. Saudi ArabiaCosmetics Face Serum Market
10.8.2. South AfricaCosmetics Face Serum Market
10.8.3. Rest of Middle East & AfricaCosmetics Face Serum Market

Chapter 11. Competitive Intelligence
11.1. Key Company SWOT Analysis
11.1.1. Company 1
11.1.2. Company 2
11.1.3. Company 3
11.2. Top Market Strategies
11.3. Company Profiles
11.3.1. Chanel Key Information Overview Financial (Subject to Data Availability) ProductSummary Recent Developments
11.3.2. Estee Lauder Companies, Inc
11.3.3. Beiersdorf Ag
11.3.4. Kose Corporation
11.3.5. Procter & Gamble Co.
11.3.6. Philosophy Inc.
11.3.7. L’Oreal
11.3.8. Kao Corporation
11.3.9. EMK Products, LLC
11.3.10. Shiseido
Chapter 12. Research Process
12.1. Research Process
12.1.1. Data Mining
12.1.2. Analysis
12.1.3. Market Estimation
12.1.4. Validation
12.1.5. Publishing
12.2. Research Attributes
12.3. Research Assumption

At Bizwit Research and Consultancy, we employ a thorough and iterative research methodology with the goal of minimizing discrepancies, ensuring the provision of highly accurate estimates and predictions over the forecast period. Our approach involves a combination of bottom-up and top-down strategies to effectively segment and estimate quantitative aspects of the market, utilizing our proprietary data & AI tools. Our Proprietary Tools allow us for the creation of customized models specific to the research objectives. This enables us to develop tailored statistical models and forecasting algorithms to estimate market trends, future growth, or consumer behavior. The customization enhances the accuracy and relevance of the research findings.
We are dedicated to clearly communicating the purpose and objectives of each research project in the final deliverables. Our process begins by identifying the specific problem or challenge our client wishes to address, and from there, we establish precise research questions that need to be answered. To gain a comprehensive understanding of the subject matter and identify the most relevant trends and best practices, we conduct an extensive review of existing literature, industry reports, case studies, and pertinent academic research.
Critical elements of methodology employed for all our studies include:
Data Collection:
To determine the appropriate methods of data collection based on the research objectives, we consider both primary and secondary sources. Primary data collection involves gathering information directly from various industry experts in core and related fields, original equipment manufacturers (OEMs), vendors, suppliers, technology developers, alliances, and organizations. These sources encompass all segments of the value chain within the specific industry. Through in-depth interviews, we engage with key industry participants, subject-matter experts, C-level executives of major market players, industry consultants, and other relevant experts. This allows us to obtain and validate critical qualitative and quantitative information while evaluating market prospects. AI and Big Data are instrumental in our primary research, providing us with powerful tools to collect, analyze, and derive insights from data efficiently. These technologies contribute to the advancement of research methodologies, enabling us to make data-driven decisions and uncover valuable findings.
In addition to primary sources, we extensively utilize secondary sources to enhance our research. These include directories, databases, journals focusing on related industries, company newsletters, and information portals such as Bloomberg, D&B Hoovers, and Factiva. These secondary sources enable us to identify and gather valuable information for our comprehensive, technical, market-oriented, and commercial study of the market. Additionally, we utilize AI algorithms to automate the collection of vast amounts of data from various sources such as surveys, social media platforms, online transactions, and web scraping. And employ Big Data technologies for storage and processing of large datasets, ensuring that no valuable information is missed during the data collection process.
Data Analysis:
Our team of experts carefully examine the gathered data using suitable statistical techniques and qualitative analysis methods. For quantitative analysis, we employ descriptive statistics, regression analysis, and other advanced statistical methods, depending on the characteristics of the data. This analysis may also incorporate the utilization of AI tools and big data analysis techniques to extract meaningful insights.
To ensure the accuracy and reliability of our findings, we extensively leverage data science techniques, which help us minimize discrepancies and uncertainties in our analysis. We employ Data Science to clean and preprocess the data, ensuring its quality and reliability. This involves handling missing data, removing outliers, standardizing variables, and transforming data into suitable formats for analysis. The application of data science techniques enhances our accuracy, efficiency, and depth of analysis, enabling us to stay competitive in dynamic market environments.
Market Size Estimation:
Our proprietary data tools play a crucial role in deriving our market estimates and forecasts. Each study involves the creation of a unique and customized model. The model incorporates the gathered information on market dynamics, technology landscape, application development, and pricing trends. AI techniques, such as machine learning and deep learning, aid us to analyze patterns within the data to identify correlations, trends, and relationships. By recognizing patterns in consumer behavior, purchasing habits, or market dynamics, our AI algorithms aid us in more precise estimations of market size. These factors are simultaneously analyzed within the model, allowing for a comprehensive assessment. To quantify their impact over the forecast period, correlation, regression, and time series analysis are employed.
To estimate and validate the market size, we employ both top-down and bottom-up approaches. The preference is given to a bottom-up approach, where key regional markets are analyzed as separate entities. This data is then integrated to obtain global estimates. This approach is crucial as it provides a deep understanding of the industry and helps minimize errors.
In our forecasting process, we consider various parameters such as economic tools, technological analysis, industry experience, and domain expertise. By taking all these factors into account, we strive to produce accurate and reliable market forecasts. When forecasting, we take into consideration several parameters, which include:
Market driving trends and favorable economic conditions
Restraints and challenges that are expected to be encountered during the forecast period.
Anticipated opportunities for growth and development
Technological advancements and projected developments in the market
Consumer spending trends and dynamics
Shifts in consumer preferences and behaviors.
The current state of raw materials and trends in supply versus pricing
Regulatory landscape and expected changes or developments.
The existing capacity in the market and any expected additions or expansions up to the end of the forecast period.
To assess the market impact of these parameters, we assign weights to each one and utilize weighted average analysis. This process allows us to quantify their influence on the market and derive an expected growth rate for the forecasted period. By considering these various factors and applying a weighted analysis approach, we strive to provide accurate and reliable market forecasts.
Insight Generation & Report Presentation:
After conducting the research, our experts analyze the findings in relation to the research objectives and the specific needs of the client. They generate valuable insights and recommendations that directly address the client’s business challenges. These insights are carefully connected to the research findings to provide a comprehensive understanding.
Next, we create a well-structured research report that effectively communicates the research findings, insights, and recommendations to the client. To enhance clarity and comprehension, we utilize visual aids such as charts, graphs, and tables. These visual elements are employed to present the data in an engaging and easily understandable format, ensuring that the information is accessible and visually appealing to the client. Our aim is to deliver a clear and concise report that conveys the research findings effectively and provides actionable recommendations to meet the client’s specific needs.

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