Global A2P SMS Market Size Study By Application (Customer Relationship Management Services, Inquiry Related Services, Interactive Services, Pushed Content Services, and Promotional Campaigns), By End-User (BFSI, Entertainment & Media, Retail, Healthcare & Hospitality, Travel & Transport), and By Regional Forecasts, 2018-2025

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Global A2P SMS Market valued approximately USD 60.11 billion in 2016 is forecasted to grow with a healthy growth rate of more than 4.10% over the forecast period 2018-2025. The major factors speculated to augment the markets are growth in e-commerce industry, growing demand across end-user industries viz gaming, media, retail, and others, and increasing internet penetration across developing regions. Application to Person or A2P SMS messaging, also known as enterprise or professional SMS, is the process of sending mobile messages from an application to a mobile user in which recipients are not expected to reply.

Global A2P SMS MarketThe regional analysis of Global A2P SMS Market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. Asia Pacific region is the leading region across the world in terms of market share. Moreover, owing to countries viz. India, Indonesia, China, and Japan, the Asia Pacific region is expected to exhibit higher growth rate / CAGR over the forecast period 2018-2025.

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Application:

  • Customer Relationship Management Services
  • Inquiry Related Services
  • Interactive Services
  • Pushed Content Services
  • Promotional Campaigns
  • Other

By End-User:

  • Banking, Financial Services, & Insurance (BFSI)
  • Entertainment & Media
  • Retail
  • Healthcare & Hospitality
  • Travel & Transport
  • Others

By Regions:

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
  • Asia Pacific
    • China
    • India
    • Japan
  • Latin America
    • Brazil
    • Mexico
  • Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2015, 2016

Base year – 2017

Forecast period – 2018 to 2025

The industry is seeming to be fairly competitive. Some of the leading market players include Fortytwo Telecom AB., Syniverse Technologies, LLC, Symsoft AB, AMD Telecom S.A., CLX Communications AB, Cybercomm, Ogangi Corporation, Infobip Ltd, Silverstreet BV, Angkor Data Communication Group Co., Ltd., and so on. The fierce competitiveness has made these players spend in product developments to improve the customer’s requirements.

Target Audience of the A2P SMS Market Study:

  • Key Consulting Companies & Advisors
  • Large, medium-sized, and small enterprises
  • Venture capitalists
  • Value-Added Resellers (VARs)
  • Third-party knowledge providers
  • Investment bankers
  • Investors

Chapter 1.           Global A2P SMS Market Definition & Scope

1.1.         Research Objective

1.2.         Market Definition

1.3.         Scope of The Study

1.4.         Years Considered for The Study

1.5.         Currency Conversion Rates

1.6.         Report Limitation

Chapter 2.           Research Methodology

2.1.         Research Process

2.1.1.     Data Mining

2.1.2.     Analysis

2.1.3.     Market Estimation

2.1.4.     Validation

2.1.5.     Publishing

2.2.         Research Assumption

Chapter 3.           Executive Summary

3.1.         Global & Segmental Market Estimates & Forecasts, 2015-2025 (USD Billion)

3.2.         Key Trends

Chapter 4.           Global A2P SMS Market Dynamics

4.1.         Growth Prospects

4.1.1.     Drivers

4.1.2.     Restraints

4.1.3.     Opportunities

4.2.         Industry Analysis

4.2.1.     Porter’s 5 Force Model

4.2.2.     PEST Analysis

4.2.3.     Value Chain Analysis

4.3.         Analyst Recommendation & Conclusion

Chapter 5.           Global A2P SMS Market by Application

5.1.         Market Snapshot

5.2.         Market Performance – Potential Model

5.3.         A2P SMS Market, Sub Segment Analysis

5.3.1.     Customer Relationship Management Services

5.3.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

5.3.1.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

5.3.2.     Inquiry Related Services

5.3.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

5.3.2.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

5.3.3.     Interactive Services

5.3.3.1. Market estimates & forecasts, 2015-2025 (USD Billion)

5.3.3.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

5.3.4.     Pushed Content Services

5.3.4.1. Market estimates & forecasts, 2015-2025 (USD Billion)

5.3.4.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

5.3.5.     Promotional Campaigns

5.3.5.1. Market estimates & forecasts, 2015-2025 (USD Billion)

5.3.5.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

5.3.6.     Others

5.3.6.1. Market estimates & forecasts, 2015-2025 (USD Billion)

5.3.6.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

Chapter 6.           Global A2P SMS Market by End-User

6.1.         Market Snapshot

6.2.         Market Performance – Potential Model

6.3.         A2P SMS Market, Sub Segment Analysis

6.3.1.     Banking, Financial Services, & Insurance (BFSI)

6.3.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

6.3.1.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

6.3.2.     Entertainment & Media

6.3.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

6.3.2.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

6.3.3.     Retail

6.3.3.1. Market estimates & forecasts, 2015-2025 (USD Billion)

6.3.3.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

6.3.4.     Healthcare & Hospitality

6.3.4.1. Market estimates & forecasts, 2015-2025 (USD Billion)

6.3.4.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

6.3.5.     Travel & Transport

6.3.5.1. Market estimates & forecasts, 2015-2025 (USD Billion)

6.3.5.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

6.3.6.     Others

6.3.6.1. Market estimates & forecasts, 2015-2025 (USD Billion)

6.3.6.2. Regional breakdown estimates & forecasts, 2015-2025 (USD Billion)

Chapter 7.           Global A2P SMS Market, Regional Analysis

7.1.         A2P SMS Market, Regional Market Snapshot (2015-2025)

7.2.         North America A2P SMS Market Snapshot

7.2.1.     U.S.

7.2.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.2.1.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.2.1.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.2.2.     Canada

7.2.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.2.2.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.2.2.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.         Europe A2P SMS Market Snapshot

7.3.1.     U.K.

7.3.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.3.1.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.1.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.2.     Germany

7.3.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.3.2.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.2.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.3.     France

7.3.3.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.3.3.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.3.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.4.     Rest of Europe

7.3.4.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.3.4.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.3.4.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.         Asia A2P SMS Market Snapshot

7.4.1.     China A2P SMS Market Size Estimates & Forecasts, 2015-2025 (USD Billion)

7.4.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.4.1.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.1.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.2.     India

7.4.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.4.2.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.2.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.3.     Japan

7.4.3.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.4.3.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.3.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.4.     Rest of Asia Pacific

7.4.4.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.4.4.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.4.4.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.5.         Latin America A2P SMS Market Snapshot

7.5.1.     Brazil

7.5.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.5.1.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.5.1.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.5.2.     Mexico

7.5.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.5.2.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.5.2.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.6.         Rest of The World

7.6.1.     South America

7.6.1.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.6.1.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.6.1.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.6.2.     Middle East and Africa

7.6.2.1. Market estimates & forecasts, 2015-2025 (USD Billion)

7.6.2.2. Application breakdown estimates & forecasts, 2015-2025 (USD Billion)

7.6.2.3. End-User breakdown estimates & forecasts, 2015-2025 (USD Billion)

Chapter 8.           Competitive Intelligence

8.1.         Company Market Share (Subject to Data Availability)

8.2.         Top Market Strategies

8.3.         Company Profiles

8.3.1.     Fortytwo Telecom AB.

8.3.1.1. Overview

8.3.1.2. Financial (Subject to Data Availability)

8.3.1.3. Product Summary

8.3.1.4. Recent Developments

8.3.2.     Syniverse Technologies, LLC.

8.3.3.     Symsoft AB

8.3.4.     AMD Telecom S.A.

8.3.5.     CLX Communications AB

8.3.6.     Cybercomm

8.3.7.     Ogangi Corporation

8.3.8.     Infobip Ltd.

8.3.9.     Silverstreet BV

8.3.10.   Angkor Data Communication Group Co., Ltd.

The research for Global A2P SMS Market focuses deeply on the entire value chain of the market. However, the market size estimates are purely based on the consumer side of the value chain wherein the market sizes have been calculated by analyzing the average demand for A2P SMS across various applications.

The revenue for Global A2P SMS Market is calculated as sum market sizes of different segments such as application, end-user, and regions. Further, some other key data points considered to calculate the revenue for Global A2P SMS Market includes:

  • Revenues from key companies
  • Key company market share analysis
  • Consumer spending analysis
  • Regional export and import analysis
  • Sales revenue generated by various applications in different geographies

An extensive primary and secondary research has been conducted on key industry people, through questionnaires, telephonic conversations, email conversations, and interviews to verify the market estimations. Various government websites/portals and paid data sources are considered as a key source of secondary research.

We utilize a combination of bottom-up & top-down methodology for market estimations & forecasts. Additionally, we employ data triangulation techniques to verify each of the market estimates and forecasts through primary interviews and feedbacks.

All the estimates are derived from simulation models which is our proprietary technique. Each of these models is different from each other are a combination of correlation, regression and time series analysis. Each of these models is basically divided into two types namely economic and technological. Economical models are used to determine short-term market estimates and technological models are used for long-term estimates & forecasts. 


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