Global Online Video Platform Market is valued approximately USD 6.37 billion in 2020 and is anticipated to grow with a healthy growth rate of more than 17.3 % over the forecast period 2021-2027. An online video platform offers a user to store, upload, and convert and playback video content on the internet via a large structured system which generates revenue. The user can upload the videos through mobiles or desktops. The videos length varies from short to full. Increased popularity of online videos over traditional methods of viewing videos is a major driving factor. The increase in expenditure for online video advertisements by major companies for promoting their products is also giving the sector a boost. In 2019 the US saw a significant increase of 142% and the UK increased their ad spend by 79%. However, availability of open sources and free online video platforms is a hurdle in the growth of this industry. Also, increased scope of Live streaming is expected to provide opportunities for market growth.
The regional analysis of global Online Video Platform market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. Asia Pacific is expected to grow rapidly in these market because of high demand for the online video platforms.
Major market player included in this report are:
Limelight Networks Inc.
Comcast Technology Solutions.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
Video Content Management
Commercial Video platforms
By End User:
Brand and enterprises
Rest of the World
Furthermore, years considered for the study are as follows:
Historical year – 2018, 2019
Base year – 2020
Forecast period – 2021 to 2027
Target Audience of the Global Online Video Platform Market in Market Study:
Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Value-Added Resellers (VARs)
Third-party knowledge providers
Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2027 (USD Billion)
1.2.1. Online Video Platform Market, by Region, 2019-2027 (USD Billion)
1.2.2. Online Video Platform Market, by Type, 2019-2027 (USD Billion)
1.2.3. Online Video Platform Market, by Application, 2019-2027 (USD Billion)
1.2.4. Online Video Platform Market, by End User, 2019-2027 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Online Video Platform Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Online Video Platform Market Dynamics
3.1. Online Video Platform Market Impact Analysis (2019-2027)
3.1.1. Market Drivers
18.104.22.168. Rise in popularity of the online video amongst viewers
22.214.171.124. Growth in expenditure on online video advertisement
3.1.2. Market Challenges
126.96.36.199. Availability of free and open-source online video platform
3.1.3. Market Opportunities
188.8.131.52. Increase in scope for live streaming
Chapter 4. Global Online Video Platform Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.1.6. Futuristic Approach to Porter’s 5 Force Model (2018-2027)
4.2. PEST Analysis
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
Chapter 5. Global Online Video Platform Market, by Type
5.1. Market Snapshot
5.2. Global Online Video Platform Market by Type, Performance – Potential Analysis
5.3. Global Online Video Platform Market Estimates & Forecasts by Type 2018-2027 (USD Billion)
5.4. Online Video Platform Market, Sub Segment Analysis
5.4.1. Video Analytics
5.4.2. Video Hosting
5.4.3. Video Content Management
5.4.4. Mobile Video
5.4.5. Live Steaming
Chapter 6. Global Online Video Platform Market, by Application
6.1. Market Snapshot
6.2. Global Online Video Platform Market by Application, Performance – Potential Analysis
6.3. Global Online Video Platform Market Estimates & Forecasts by Application 2018-2027 (USD Billion)
6.4. Online Video Platform Market, Sub Segment Analysis
6.4.1. Video Sharing
6.4.2. Commercial Video platforms
Chapter 7. Global Online Video Platform Market, by End User
7.1. Market Snapshot
7.2. Global Online Video Platform Market by End User, Performance – Potential Analysis
7.3. Global Online Video Platform Market Estimates & Forecasts by End User 2018-2027 (USD Billion)
7.4. Online Video Platform Market, Sub Segment Analysis
7.4.2. Content creator
7.4.3. Brand and enterprises
Chapter 8. Global Online Video Platform Market, Regional Analysis
8.1. Online Video Platform Market, Regional Market Snapshot
8.2. North America Online Video Platform Market
8.2.1. U.S. Online Video Platform Market
184.108.40.206. Type breakdown estimates & forecasts, 2018-2027
220.127.116.11. Application breakdown estimates & forecasts, 2018-2027
18.104.22.168. End User breakdown estimates & forecasts, 2018-2027
8.2.2. Canada Online Video Platform Market
8.3. Europe Online Video Platform Market Snapshot
8.3.1. U.K. Online Video Platform Market
8.3.2. Germany Online Video Platform Market
8.3.3. France Online Video Platform Market
8.3.4. Spain Online Video Platform Market
8.3.5. Italy Online Video Platform Market
8.3.6. Rest of Europe Online Video Platform Market
8.4. Asia-Pacific Online Video Platform Market Snapshot
8.4.1. China Online Video Platform Market
8.4.2. India Online Video Platform Market
8.4.3. Japan Online Video Platform Market
8.4.4. Australia Online Video Platform Market
8.4.5. South Korea Online Video Platform Market
8.4.6. Rest of Asia Pacific Online Video Platform Market
8.5. Latin America Online Video Platform Market Snapshot
8.5.1. Brazil Online Video Platform Market
8.5.2. Mexico Online Video Platform Market
8.6. Rest of The World Online Video Platform Market
Chapter 9. Competitive Intelligence
9.1. Top Market Strategies
9.2. Company Profiles
9.2.1. Ooyala Inc.
22.214.171.124. Key Information
126.96.36.199. Financial (Subject to Data Availability)
188.8.131.52. Product Summary
184.108.40.206. Recent Developments
9.2.2. MediaMelon Inc.
9.2.3. Akamai technologies
9.2.4. Kaltura Inc.
9.2.6. Brightcove Inc.
9.2.7. Frame.io Inc.
9.2.8. Limelight Networks Inc.
9.2.10. Comcast Technology Solutions.
Chapter 10. Research Process
10.1. Research Process
10.1.1. Data Mining
10.1.3. Market Estimation
10.2. Research Attributes
10.3. Research Assumption
The study of the market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geographies to provide a better regional outlook. In the report, country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. Our analysts contact company executives, managers, key opinion leaders, and industry experts. This enables our analyst to derive the closest possible figures without any major deviations in the actual number.
Primary Research Sources:
- Interview conducted with raw material suppliers & manufacturers.
- Interview conducted with manufacturers, suppliers & distributors, researchers, & representatives of regulatory bodies.
- Interview conducted with market players, industry experts, & independent consultants.
- Secondary Research Sources:
- Purchased Database: D&B Hoovers, Bloomberg, Inc., Business Information Industry Association, NAICS Association.
- Internal Database: White papers, Certified Publications, Articles by Recognized Authors and Regulatory Bodies.
- Government Databases: Food and Agriculture Organization (FAO), European Industrial Hemp Association (EIHA), World Health Organization (WHO), Food and Drug Administration (FDA), International Telecommunication Union (ITU), United States Department of Agriculture (USDA), International organization of Motor Vehicle Manufacturers (OICA).