Global App Analytics Market to reach USD 5.6 billion by 2026.

Global App Analytics Market Size study, by Component (Software and Services), by Type (Mobile Analytics and Web Analytics), by Application (User Analytics, Ad Monitoring & Marketing Analytics, Revenue Analytics, and App Performance Analytics & Operations), by Vertical and by Regional Forecasts 2019-2026
Product Code:  IACTEIAS_17912519
Chapter 1.	 Executive Summary 
1.1.	Market Snapshot
1.2.	Key Trends
1.3.	Global & Segmental Market Estimates & Forecasts, 2016-2026 (USD Billion)
1.3.1.	App Analytics Market, by Component, 2016-2026 (USD Billion)
1.3.2.	App Analytics Market, by Type, 2016-2026 (USD Billion)
1.3.3.	pp Analytics Market, by Application, 2016-2026 (USD Billion)
1.3.4.	pp Analytics Market, by Verticals, 2016-2026 (USD Billion)
1.3.5.	App Analytics Market, by Region, 2016-2026 (USD Billion)
1.4.	Estimation Methodology
1.5.	Research Assumption
Chapter 2.	Global App Analytics Market Definition and Scope 
2.1.	Objective of the Study
2.2.	Market Definition & Scope
2.2.1.	Industry Evolution
2.2.2.	Scope of the Study
2.3.	Years Considered for the Study
2.4.	Currency Conversion Rates
Chapter 3.	Global App Analytics Market Dynamics	
3.1.	See Saw Analysis
3.1.1.	Market Drivers
3.1.2.	Market Challenges
3.1.3.	Market Opportunities
Chapter 4.	Global App Analytics Market Industry Analysis
4.1.	Porter’s 5 Force Model
4.1.1.	Bargaining Power of Buyers
4.1.2.	Bargaining Power of Suppliers
4.1.3.	Threat of New Entrants
4.1.4.	Threat of Substitutes
4.1.5.	Competitive Rivalry
4.1.6.	Futuristic Approach to Porter’s 5 Force Model
4.2.	PEST Analysis
4.2.1.	Political Scenario
4.2.2.	Economic Scenario
4.2.3.	Social Scenario
4.2.4.	Technological Scenario
4.3.	Key Buying Criteria (On Demand)
4.4.	Regulatory Framework (On Demand)
4.5.	Investment Vs Adoption Scenario (On Demand)
4.6.	Analyst Recommendation & Conclusion
Chapter 5.	Global App Analytics Market, By Component
5.1.	Market Snapshot 
5.2.	Market Performance - Potential Model
5.3.	Global App Analytics Market, Sub Segment Analysis
5.3.1.	Software
5.3.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
5.3.1.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
5.3.2.	Services
5.3.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
5.3.2.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 6.	Global App Analytics Market, By Type
6.1.	Market Snapshot 
6.2.	Market Performance - Potential Model
6.3.	Global App Analytics Market, Sub Segment Analysis
6.3.1.	Mobile Analytics
6.3.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
6.3.1.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
6.3.2.	Web Analytics
6.3.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
6.3.2.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 7.	Global App Analytics Market, By Application
7.1.	Market Snapshot 
7.2.	Market Performance - Potential Model
7.3.	Global App Analytics Market, Sub Segment Analysis
7.3.1.	User Analytics
7.3.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.1.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.2.	 Ad Monitoring & Marketing Analytics
7.3.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.2.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.3.	Revenue Analytics
7.3.3.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.3.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.4.	App Performance Analytics & Operations
7.3.4.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.4.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 8.	Global App Analytics Market, By Vertical
8.1.	Market Snapshot 
8.2.	Market Performance - Potential Model
8.3.	Global App Analytics Market, Sub Segment Analysis
8.3.1.	Retail
8.3.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
8.3.1.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
8.3.2.	Banking, Insurance and Financial Services 
8.3.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
8.3.2.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
8.3.3.	Media and Entertainment
8.3.3.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
8.3.3.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
8.3.4.	Logistics, Travel, Transportation, and Hospitality
8.3.4.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
8.3.4.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
8.3.5.	Telecom and It
8.3.5.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
8.3.5.2.	Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 9.	Global App Analytics Market, by Regional Analysis
9.1.	App Analytics Market, Regional Market Snapshot (2016-2026)
9.2.	North America App Analytics Market Snapshot
9.2.1.	U.S.
9.2.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.2.1.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.1.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.1.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.1.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.2.	Canada
9.2.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.2.2.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.2.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.2.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.2.2.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.	Europe App Analytics Market Snapshot
9.3.1.	U.K. 
9.3.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.3.1.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.1.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.1.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.1.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.2.	Germany 
9.3.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.3.2.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.2.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.2.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.2.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.3.	France 
9.3.3.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.3.3.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.3.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.3.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.3.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.4.	Rest of Europe
9.3.4.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.3.4.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.4.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.4.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.3.4.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.	Asia App Analytics Market Snapshot
9.4.1.	China 
9.4.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.4.1.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.1.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.1.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.1.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.2.	India 
9.4.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.4.2.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.2.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.2.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.2.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.3.	Japan
9.4.3.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.4.3.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.3.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.3.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.3.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.4.	Rest of Asia Pacific
9.4.4.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.4.4.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.4.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.4.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.4.4.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.	Latin America App Analytics Market Snapshot
9.5.1.	Brazil 
9.5.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.5.1.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.1.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.1.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.1.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.2.	Mexico 
9.5.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.5.2.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.2.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.2.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.5.2.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.	Rest of The World 
9.6.1.	South America
9.6.1.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.6.1.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.1.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.1.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.1.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.2.	Middle East and Africa
9.6.2.1.	Market estimates & forecasts, 2016-2026 (USD Billion)
9.6.2.2.	Component breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.2.3.	Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.2.4.	Application breakdown estimates & forecasts, 2016-2026 (USD Billion)
9.6.2.5.	Vertical breakdown estimates & forecasts, 2016-2026 (USD Billion)

Chapter 10.	Competitive Intelligence
10.1.	Company Market Share (Subject to Data Availability)
10.2.	Top Market Strategies
10.3.	Company Profiles
10.3.1.	Adjust
10.3.1.1.	Overview
10.3.1.2.	Financial (Subject to Data Availability)
10.3.1.3.	Product Summary
10.3.1.4.	Recent Developments
10.3.2.	Adobe
10.3.3.	Amazon
10.3.4.	Amplitude
10.3.5.	App Annie
10.3.6.	Appdynamics
10.3.7.	Appscatter
10.3.8.	Appsee
10.3.9.	Appsflyer
10.3.10.	Apptentive
10.3.11.	Clevertap
10.3.12.	Contentsquare
10.3.13.	Countly
10.3.14.	Google
10.3.15.	Heap
10.3.16.	IBM
10.3.17.	Kochava
10.3.18.	Localytics
10.3.19.	Mixpanel
10.3.20.	Moengage
10.3.21.	Segment
10.3.22.	Swrve
10.3.23.	Taplytics
10.3.24.	Tune
10.3.25.	Yahoo
Chapter 11.	Research Process
11.1.	Research Process
11.1.1.	Data Mining
11.1.2.	Analysis
11.1.3.	Market Estimation
11.1.4.	Validation
11.1.5.	Publishing
11.1.6.	Research Assumption

Global App Analytics Market valued approximately USD 1.1 billion in 2018 is anticipated to grow with a healthy growth rate of more than 22.5% over the forecast period 2019-2026. Rapidly increasing use of mobile phones and web apps, growing advertisement market on smartphones, expanding investment in analytics technology and need to record the app related activities are the major factors which are driving the growth in the Global App Analytics market. App Analytics help in tracking apps and their performance on desktop and mobiles. It is useful for companies in finding the collaboration among their products and users. App analytics allow to check the opening and activation of app by user, help to gather accurate data to meet customers need and allow to drive personalized and customer focused marketing. It helps app developers to find the crashes occurring in the app and fixing them to improve its utility as well as it helps in developing updates for app by providing information about user’s interest in that app. It is also useful in finding a customer interest and developing new applications by tracking user’s previous data from various apps being used by the customers. Besides this, the need of highly qualified professionals is a constraint in the growth of Global App analytics market and the data available is non-uniform and that also limits the overall growth of the market.
The regional analysis of Global App Analytics Market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of market share. Whereas, owing to the countries such as China, Japan, and India, Asia Pacific region is anticipated to exhibit higher growth rate / CAGR over the forecast period 2019-2026.
Major market player included in this report are:
Adjust,
Adobe,
Amazon,
Amplitude,
App Annie,
Appdynamics,
Appscatter,
Appsee,
Appsflyer,
Apptentive,
Clevertap,
Contentsquare,
Countly,
Google,
Heap,
IBM

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Component:

Software
Services

By Type:

Mobile Analytics
Web Analytics

By Application:

User Analytics
Ad Monitoring & Marketing Analytics
Revenue Analytics
App Performance Analytics & Operations

By Vertical:

Retail
Banking, Insurance and Financial Services
Media and Entertainment
Logistics, Travel, Transportation, and Hospitality
Telecom and It

By Regions:

North America
U.S.
Canada
Europe
UK
Germany
Asia Pacific
China
India
Japan
Latin America
Brazil
Mexico
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2016, 2017
Base year – 2018
Forecast period – 2019 to 2026

Target Audience of the Global App Analytics Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors


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