Global Antivirus Software Market to reach USD XX billion by 2026.

Global Antivirus Software Market Size study, By Application (Individual Users, Enterprise Users and Government Users) and Regional Forecasts 2019-2026
Product Code:  IACTNS_87045857
Chapter 1.	Executive Summary 
1.1.	Market Snapshot
1.2.	Global & Segmental Market Estimates & Forecasts, 2017-2026 (USD Billion)
1.2.1.	Antivirus Software Market, by Region, 2017-2026 (USD Billion)
1.2.2.	Antivirus Software Market, by Application, 2017-2026 (USD Billion)
1.3.	Key Trends
1.4.	Estimation Methodology
1.5.	Research Assumption
Chapter 2.	Global Antivirus Software Market Definition and Scope 
2.1.	Objective of the Study
2.2.	Market Definition & Scope
2.2.1.	Scope of the Study
2.2.2.	Industry Evolution
2.3.	Years Considered for the Study
2.4.	Currency Conversion Rates
Chapter 3.	Global Antivirus Software Market Dynamics	
3.1.	Antivirus Software Market Impact Analysis (2018-2026)
3.1.1.	Market Drivers
3.1.2.	Market Challenges
3.1.3.	Market Opportunities
Chapter 4.	Global Antivirus Software Market: Industry Analysis
4.1.	Porter’s 5 Force Model
4.1.1.	Bargaining Power of Suppliers
4.1.2.	Bargaining Power of Buyers
4.1.3.	Threat of New Entrants
4.1.4.	Threat of Substitutes
4.1.5.	Competitive Rivalry
4.1.6.	Futuristic Approach to Porter’s 5 Force Model (2016-2026)
4.2.	PEST Analysis
4.2.1.	Political 
4.2.2.	Economical
4.2.3.	Social 
4.2.4.	Technological 
4.3.	Investment Adoption Model
4.4.	Analyst Recommendation & Conclusion
Chapter 5.	Global Antivirus Software Market, by Application 
5.1.	Market Snapshot 
5.2.	Global Antivirus Software Market by Application, Performance - Potential Analysis
5.3.	Global Antivirus Software Market Estimates & Forecasts by Application 2016-2026 (USD Billion)
5.4.	Antivirus Software Market, Sub Segment Analysis
5.4.1.	   Individual Users
5.4.2.	 Enterprise Users
5.4.3.	 Government Users
Chapter 6.	Global Antivirus Software Market, Regional Analysis
6.1.	Antivirus Software Market, Regional Market Snapshot 
6.2.	North America Antivirus Software Market 
6.2.1.	U.S. Antivirus Software Market
6.2.1.1.	Application breakdown estimates & forecasts, 2016-2026
6.2.2.	Canada Antivirus Software Market
6.3.	Europe Antivirus Software Market Snapshot
6.3.1.	U.K. Antivirus Software Market 
6.3.2.	Germany Antivirus Software Market
6.3.3.	Rest of Europe Antivirus Software Market
6.4.	Asia-Pacific Antivirus Software Market Snapshot
6.4.1.	China Antivirus Software Market 
6.4.2.	India Antivirus Software Market 
6.4.3.	Japan Antivirus Software Market
6.4.4.	Rest of Asia Pacific Antivirus Software Market
6.5.	Latin America Antivirus Software Market Snapshot
6.5.1.	Brazil Antivirus Software Market
6.5.2.	Mexico Antivirus Software Market
6.6.	Rest of The World Antivirus Software Market

Chapter 7.	Competitive Intelligence
7.1.	Top Market Strategies
7.2.	Company Profiles
7.2.1.	   Symantec Enterprise 
7.2.1.1.	Key Information
7.2.1.2.	Overview
7.2.1.3.	Financial (Subject to Data Availability)
7.2.1.4.	Product Summary
7.2.1.5.	Recent Developments
7.2.2.	  McAfee LLC 
7.2.3.	   AVG Technologies 
7.2.4.	  Avast Software
7.2.5.	 ESET
7.2.6.	 Bitdefender
7.2.7.	 Fortinet
7.2.8.	 F-Secure Corporation 
7.2.9.	 G Data CyberDefense AG
7.2.10.	Trend Micro 
Chapter 8.	Research Process
8.1.	Research Process
8.1.1.	Data Mining
8.1.2.	Analysis
8.1.3.	Market Estimation
8.1.4.	Validation
8.1.5.	Publishing
8.2.	Research Attributes
8.3.	Research Assumption

Global Antivirus Software Market is valued approximately at USD XX billion in 2018 and is anticipated to grow with a healthy growth rate of more than XX % over the forecast period 2019-2026. Antivirus software is defined as the software that helps in preventing, detecting, removing the malware and other virus from the computer systems. This antivirus software comes with an auto update feature that allows the systems to check the new threats. Further, government initiatives for proliferation of mobile devices, cyber security along with the rise in the number of internet users have encouraged the users to adopt antivirus software to their mobile devices. As a result, the adoption of antivirus software would increase as it offers distinctive features such as information protection, advanced threat protection and endpoint security. The growth of the market is primarily driven by growing number of cybercrime and cyberattacks along with the international cybersecurity strategies addressing enterprise cyber security. For Instance: as per the Data Breach Investigations Report in 2018, Verizon revealed that approximately 58% of all cyberattacks target small businesses. Similarly, the U.S National Cyber Security Alliance reveals that, 60% of small companies are unable to sustain their business more than 6 months following a cyberattack. Thus, the need to combat the cybercrimes is observed thereby, aiding the growth of the market. However, presence of pirated software is expected to impede the growth of the market over the forecast period.

The regional analysis of global Antivirus Software market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is expected to hold a notable share in the world in terms of revenue owing to the presence of major operating players and rising investments in this region. Whereas, Asia-Pacific is also anticipated to exhibit highest growth rate / CAGR over the forecast period. Factors such as growing need for secured enterprise data systems and rising number of large and SME’s enterprises would create lucrative growth aspects for the Asia-Pacific region during the forecast period of 2019-2026.

Major market player included in this report are:
Symantec Enterprise
McAfee
AVG
Avast Software
ESET
Bitdefender
Fortinet
F-Secure
G Data CyberDefense AG Trend Micro

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Application:
Individual Users
Enterprise Users
Government Users
By Region:
North America
U.S.
Canada
Europe
UK
Germany
Asia Pacific
China
India
Japan
Latin America
Brazil
Mexico
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2016, 2017
Base year – 2018
Forecast period – 2019 to 2026

Target Audience of the Global Antivirus Software Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors


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